EPISODE · Aug 5, 2025 · 15 MIN
394: 3 Marketing Secrets That Built A $10M Portfolio
from The DealMachine Real Estate Investing Podcast · host Dedric Polite, Krystal Polite
What if the leads you’re ignoring are actually the keys to building serious wealth? In this episode, Dedric and Krystal Polite—stars of 50/50 Flip on Hulu and A&E—break down the exact marketing strategies that helped them build a $10M rental portfolio without starting with money, credit, or experience. From Zillow hacks and for-rent-by-owner leads to AI-powered cold calling, they share how to find motivated sellers, get deals 60¢ on the dollar, and scale creatively. If you're ready to level up your deal flow, this is where it starts. KEY TALKING POINTS:0:00 - Intro0:22 - Marketing Secret #1: How To Find Off-Market Deals7:30 - Marketing Secret #2: Marketing Outreach Methods13:13 - Marketing Secret #3: The Silver Segment Strategy14:56 - Outro LINKSInstagram: bepolitepropertieshttps://www.instagram.com/bepoliteproperties Website: Be Polite Propertieshttps://politeproperties.com/ Instagram: David Leckohttps://www.instagram.com/dlecko Website: DealMachinehttps://www.dealmachine.com/pod Instagram: Ryan Haywoodhttps://www.instagram.com/heritage_home_investments Website: Heritage Home Investmentshttps://www.heritagehomeinvestments.com/
What this episode covers
Dedric and Krystal Polite reveal the exact marketing moves behind their $10 million portfolio—so you can find better deals and close faster.
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394: 3 Marketing Secrets That Built A $10M Portfolio
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