#394: Why I don't (often) recommend charging for webinars - Tash Corbin, Heart-Centred Business Podcast

from Heart-Centred Business Podcast with Tash Corbin · host Tash Corbin - Business Mentor

FULL SHOW NOTES AND ARTICLE: tashcorbin.com/394Here for the links referenced in the show?Webinar-related podcast episodes:Are you giving away too much for free? tashcorbin.com/392Which is better - webinars or challenges? tashcorbin.com/374How to structure webinars to convert tashcorbin.com/249Are webinars dead? tashcorbin.com/224Check out all the details of the next Client Attraction Challenge! I hope you can join us.---- Eeek! I felt a little uncomfortable recording this episode about charging for webinars, because it goes against the grain of consistent advice from other business mentors. But I think it's an important topic to cover with some depth.Let's discuss why I don't (often) recommend charging for webinars.I know there's a groundswell of charging people for webinars, and it's commonly said that if people buy one thing from you, they're far more likely to buy another thing. There is a lot of logic behind why charging for webinars is such a good idea and why it is believed to be an amazing strategy.But some of that logic is outdated. And a lot of the data is flawed and not relevant to our businesses today.I'm going to lay out why I don't generally recommend it, and what I would recommend doing instead.And yes, I'll probably regret recording this episode because I'm going to get a bunch of #buttashes. But I am totally up for that conversation. Have a listen, and we can continue the conversation over on Facebook or Instagram.Let's do it shall we? The common reasons for charging for webinars - and myths debunkedSpecific strategies that work better for online businesses, and working with marginalised peopleThe business case for when to charge for webinars and challengesWhy I'm charging for the next Client Attraction ChallengeFULL SHOW NOTES AND ARTICLE: tashcorbin.com/394Let me know your thoughts via our Text FanMail!Join us in Noosa at the Heart-Centred Business Conference in September!Find out more and secure your ticket at: tashcorbin.com/conference

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This episode was published on March 26, 2024.

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