399. Short-Term vs. Mid-Term Rentals: Which Is Right For You?

We’re excited to welcome Jon Styer, a real estate broker and owner of Styer Real Estate Professionals and Styer Hospitality Co., a short- and mid-term rental management company in Columbus, OH. Led by Jon and his wife, Sara, Styer Hospitality has grown to more than 50 doors under management in just over a year. But Jon has been in the real estate space for years before that. In this episode, we talk about Jon’s journey from managing LTRs to STRs — and why he finally landed on mid-term rentals as his sweet spot. We discuss balancing STRs and MTRs, overcoming challenges as you grow your business, marketing strategies that pay off, and how to cultivate guest/host relationships. If you’re considering whether mid-term rentals are right for you — or you’ve simply been curious about them — you need to hear Jon’s mic drop advice. (00:01:08) #STRShareSunday: @VisitanaCollection(00:04:57) How We Connected With Jon(00:07:36) Jon’s Journey In Real Estate (00:12:50) His Mid-Term Rental “Aha Moment”(00:16:54) Balancing STRs and MTRs(00:22:15) Overcoming Challenges As You Grow (00:25:58) The Pros Of Becoming A Licensed Property Manager (00:29:01) The Tech Solution He Can’t Live Without (00:32:24) Tried And True Marketing Strategies That Work (00:37:03) His Approach To Furnishing (00:41:17) The Guest/Host Relationship (00:48:07) How Many Properties Are Enough Properties? Resources:• Click here for full show notes • styerrep.com• styerhospitalityco.com• #STRShareSunday: @VisitanaCollection• Submit your property for our next #STRShareSunday at strshare.com• Video: How To Market Your Airbnb Without Using Airbnb • Airbnb Essentials Checklist: hostchecklist.comThanks for Visiting is produced by Crate Media.Mentioned in this episode:Hostfully | Go to https://www.hostfully.com/tfv and use TFV100 to get $500 off your subscription.Join us for our live Get More Bookings Bootcamp.Minoan | Visit MinoanExperience.com and tell them TFV sent you!