EPISODE · Jul 25, 2024 · 31 MIN
4 thoughts on the future of Content Marketing
from B2B Growth · host Sweet Fish
The role of the 'Creator' is shifting content teams dramatically —find out how this shift and other trends will shape the future of content marketing.In this episode, James and Benji break down 4 trends that’ll impact content in 2025 and beyond and how marketing teams must adapt now.Join as we discuss:Is YouTube the next big frontier for B2B?How to future-proof your content strategyWhy 'building an audience' is replacing 'generating leads'Connect with us: Benji: https://www.linkedin.com/in/benji-block/James: https://www.linkedin.com/in/jamescarbary/Link to Post discussed in this episode: https://www.linkedin.com/posts/jamescarbary_12-short-thoughts-on-the-future-of-b2b-content-activity-7193250357425098753-Cq8j?utm_source=share&utm_medium=member_desktop
What this episode covers
The role of the 'Creator' is shifting content teams dramatically —find out how this shift and other trends will shape the future of content marketing.In this episode, James and Benji break down 4 trends that’ll impact content in 2025 and beyond and how marketing teams must adapt now.Join as we discuss:Is YouTube the next big frontier for B2B?How to future-proof your content strategyWhy 'building an audience' is replacing 'generating leads'Connect with us: Benji: https://www.linkedin.com/in/benji-block/James: https://www.linkedin.com/in/jamescarbary/Link to Post discussed in this episode: https://www.linkedin.com/posts/jamescarbary_12-short-thoughts-on-the-future-of-b2b-content-activity-7193250357425098753-Cq8j?utm_source=share&utm_medium=member_desktop
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4 thoughts on the future of Content Marketing
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