4 Ways to Generate Word-Of-Mouth (WOM) Marketing

Word-of-mouth (WOM) is the most coveted yet elusive channels of marketing for many. It is generated by a consumer who loves your brand so much they openly and frequently recommend you and talk about you to others. You can’t buy your way into these authentic testimonials. You must earn them. For this episode, we invited Sue Frech, co-founder and CEO of Vesta , a digital community platform company, to discuss ways to generate WOM marketing. And as always, if you need help in building your Marketing Smarts, don’t hesitate to reach out to us at: Forthright-People.com. This episode is sponsored by Profound Performance. Need an inspiring leadership keynote, delivered virtually or in-person? Do you need leadership training, delivered in micro-learning doses or as a complete program? Go to profoundperformance.store today for a menu of options to motivate or train your leaders and employees.