EPISODE · Feb 4, 2025 · 35 MIN
40. Why Personality Is Essential For Modern Brands with Anna of by.rosanna
from Branding Your Business · host Praise Santos McKenna
In this episode of Branding Your Business, host Praise Santos McKenna sits down with Anna, aka ByRosanna, a designer and educator from Cornwall, UK. They dive into niching down in business, the power of content assets vs. viral content, and why personality-driven branding is more important than ever. Anna shares how her entrepreneurial journey—from pet photography to web design—helped her find her true passion, plus practical design tips for small business owners. Tune in for insights on marketing, authenticity, and why "sad beige" deserves a comeback! Contrast Checker: https://webaim.org/resources/contrastchecker/ My Designer Diaries email list: https://www.byrosanna.co.uk/newsletter My Designer's Marketing Plan template: https://www.byrosanna.co.uk/free-marketing-plan-template Connect with Anna: https://www.byrosanna.co.uk/ Instagram @by.rosanna Connect with Praise: comeplum.com @comeplum @brandingyourbusinesspodcast What kind of business/side hustle fits your personality? Take the quiz ! https://bit.ly/cpbizquiz
What this episode covers
In this episode of Branding Your Business, host Praise Santos McKenna sits down with Anna, aka ByRosanna, a designer and educator from Cornwall, UK. They dive into niching down in business, the power of content assets vs. viral content, and why personality-driven branding is more important than ever. Anna shares how her entrepreneurial journey—from pet photography to web design—helped her find her true passion, plus practical design tips for small business owners. Tune in for insights on marketing, authenticity, and why "sad beige" deserves a comeback! Contrast Checker: https://webaim.org/resources/contrastchecker/ My Designer Diaries email list: https://www.byrosanna.co.uk/newsletter My Designer's Marketing Plan template: https://www.byrosanna.co.uk/free-marketing-plan-template Connect with Anna: https://www.byrosanna.co.uk/ Instagram @by.rosanna Connect with Praise: comeplum.com @comeplum @brandingyourbusinesspodcast What kind of business/side hustle fits your personality? Take the quiz ! https://bit.ly/cpbizquiz
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40. Why Personality Is Essential For Modern Brands with Anna of by.rosanna
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