Branding Your Business

You Don't Need a Rebrand: 4 Things To Do InsteadIn this episode, Praise Santos McKenna from ComePlum challenges the common perception of rebranding, emphasizing that many businesses may just need to revisit their core brand elements instead of starting from scratch. Whether you're contemplating a full rebrand or just looking to refresh, this discussion offers practical insights to align your branding efforts with your evolving business.Key topics:Why a rebrand isn’t always the answer and what to consider firstThe importance of revisiting your brand foundations: mission, vision, values, and why they matterHow clarifying your brand positioning can differentiate you in your marketRecognizing when a brand refresh or sub-brand is appropriate instead of a complete rebrandHow to create sub-brands to manage new offers while maintaining coherenceMentions:Brand Foundations Episode Links:InstagramWebsiteDiscounts:25% off of FlodeskFirst month Free of Collective - A Finance Platform for Solopreneurs

In this episode of the Branding Your Business podcast, host Praise speaks with Lashonda Brown, a Canva verified expert and tech educator behind the Bootstrap Biz. They discuss Lashonda's journey towards a balanced work-life through her 20-hour work week, the importance of mindful routines, and how faith influences her business practices. Lashonda shares insights on recognizing burnout, prioritizing self-care, and the case study of building a loyal online community.Connect with LaShonda:https://www.lashondabrown.com/25% off of Flodesk:http://comeplum.com/flodeskFirst month free of my favorite business finance platform, Collective: https://comeplum.com/collectiveGet our⁠⁠⁠⁠⁠⁠ ⁠⁠Brand Guide⁠⁠⁠⁠⁠⁠⁠⁠Learn more about ⁠⁠⁠⁠⁠⁠⁠⁠Brand Coaching⁠⁠⁠⁠⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠⁠⁠t⁠⁠⁠⁠⁠⁠⁠

In this episode of the Branding Your Business podcast, Praise Santos McKenna discusses how becoming an educator can significantly elevate your brand. By positioning yourself as a thought leader, you can build trust with your audience and create marketing momentum. The conversation explores various ways to educate your audience, both for free and through paid channels, and emphasizes the importance of identifying key skills that potential clients need to learn before hiring you. Practical steps are provided to help listeners develop their educational content and engage their audience effectively.TakeawaysEducation positions you as a thought leader.Building trust with your audience is crucial.Free educational content can lead to paid opportunities.Identify key skills your audience needs to learn.Education can create marketing momentum.Long-term educational content can reap benefits over time.Consider both free and paid teaching methods.Use metaphors to simplify complex topics.Engage your audience with practical teaching points.Observe successful educators to improve your style.Get our⁠⁠⁠⁠⁠⁠ ⁠Brand Guide⁠⁠⁠⁠⁠⁠⁠Learn more about ⁠⁠⁠⁠⁠⁠⁠Brand Coaching⁠⁠⁠⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠⁠⁠t⁠⁠⁠⁠⁠⁠

In this episode of the Branding Your Business podcast, host Praise Santos McKenna speaks with Christi Johnson, a compassionate business strategist and founder of the Dream Biz Lab. Christi shares her journey from a passionate young photographer to experiencing burnout while running a successful business. She discusses the importance of recognizing burnout, the support she received during her recovery, and how she learned to embrace playfulness in her work. Christi emphasizes the need for a supportive community and the significance of self-care, especially for creative entrepreneurs. The conversation highlights the importance of following one's passions and nurturing creativity while maintaining a healthy work-life balance.Connect with Christi:https://christijohnsoncreative.comhttps://christijohnsoncreative.com/labBurnout Proof Business Planner & Boundaries Toolkit: https://christijohnsoncreative.com/boundariesView the transcript of the episode ⁠⁠⁠⁠⁠HERE⁠⁠⁠⁠⁠!Join the ⁠⁠⁠⁠⁠⁠Building & Becoming Community Waitlist⁠⁠⁠⁠⁠⁠Get our⁠⁠⁠⁠⁠⁠ Brand Guide⁠⁠⁠⁠⁠⁠Learn more about ⁠⁠⁠⁠⁠⁠Brand Coaching⁠⁠⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠⁠⁠t⁠⁠⁠⁠⁠⁠

In this final episode of our 8-part email marketing series spotlighting Flodesk, Praise Santos McKenna dives into how to measure, evaluate, and actually use your email analytics to improve your performance and deepen relationships with your audience. From open rates and CTRs to your unsubscribers (yes, we’re even talking about them), Praise breaks down what to look for and what to do with the data. Bonus tip? Use analytics to find your most loyal readers—and send them a little love note. You’ll walk away with practical steps to turn your email list into a powerful relationship-building tool that actually works for your brand.Listen to past Email Series episodes:Episode 1: Why Every Brand Needs An Email ListEpisode 2: How To Get Your First 100 SubscribersEpisode 3: Build Your Email SequenceEpisode 4: Design On Brand Emails People Want To OpenEpisode 5: Keeping Your Email List EngagedEpisode 6: Emails That SellEpisode 7: Why Flodesk Automations Are Your Secret Weapon For Email Success View the transcript from this episode ⁠⁠⁠⁠here.Check out comeplum.com/flodesk to receive 50% off your Flodesk subscription + more resources!Connect with Praise:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast

In this episode of Branding Your Business, Praise Santos McKenna sits down with Emmy-winning filmmaker and storyteller Daniel Mogg of Mogg Media. From working with NFL stars and Russell Wilson to directing heartfelt short films, Daniel shares the creative practices, value-driven decision-making, and resilience that fuel his work. They unpack the power of “alignment” in choosing projects, why storytelling matters for brands, and how to network in ways that feel genuine (spoiler: it’s not about business cards). Whether you’re a creative entrepreneur or a brand-builder, you’ll leave with practical tools to filter opportunities through your values and craft stories that connect.Connect with Daniel:https://www.danielmogg.com/.https://www.instagram.com/danieljmogg/View the transcript of the episode ⁠⁠⁠⁠⁠HERE⁠⁠⁠⁠⁠!Join the ⁠⁠⁠⁠⁠⁠Building & Becoming Community Waitlist⁠⁠⁠⁠⁠⁠Get our⁠⁠⁠⁠⁠⁠ Brand Guide⁠⁠⁠⁠⁠⁠Learn more about ⁠⁠⁠⁠⁠⁠Brand Coaching⁠⁠⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠⁠⁠t⁠⁠⁠⁠⁠⁠

In this episode of the Branding Your Business podcast, host Praise Santos McKenna dives into the magic of Flodesk automations (aka workflows) to help you save time and nurture your audience on autopilot. You’ll learn what automations are, explore key workflow ideas like welcome sequences, nurture series, event reminders, and re-engagement campaigns—and discover Flodesk’s latest Spring 2025 upgrades (segment exclusions, repeatable workflows, and date-specific delays). By the end, you’ll be ready to set up your first automation, streamline your email marketing, and focus on what you do best: building brands you and your clients love.Listen to past Email Series episodes:Episode 1: ⁠⁠⁠⁠Why Every Brand Needs an Email List⁠⁠⁠⁠Episode 2: ⁠⁠⁠⁠How to Get Your First 100 Subscribers⁠⁠⁠⁠Episode 3: ⁠⁠⁠Build Your Email Sequence⁠⁠⁠Episode 4: ⁠⁠Design on Brand Emails People Want to Open⁠⁠Episode 5: ⁠Keeping Your Email List Engaged⁠Episode 6: Emails that SellView the transcript from this episode ⁠⁠⁠⁠HERE⁠⁠⁠⁠.Check out ⁠⁠⁠⁠comeplum.com/flodesk⁠⁠⁠⁠ to receive 50% off your Flodesk subscription + more resources!Connect with Praise:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠⁠⁠

In this heart-forward episode of Branding Your Business, Praise Santos McKenna sits down with Mike Brevik, founder of the Midwest-based branding agency CyberDogz for a soulful and strategy-rich convo. Mike opens up about his transition from corporate marketing to running a brand agency rooted in relationships, grit, and that iconic “Midwest nice.” They unpack why owning what others already see in you—your smile, your roots, your curly hair—is a branding superpower, and why relationships (not transactions) are the true growth strategy. Mike shares agency lessons, client stories, and how side projects that just feel fun (like co-branding a motorcycle) are fueling his work in 2025. They talk consistency, personal brand resistance, and building a brand with pride—plus the secret power of asking: “Wouldn’t it be cool if…?”Connect with Mike: Instagram: @CyberdogzmarketingWebsite: cyberdogzmarketing.comPodcast: Brand RetroView the transcript of the episode ⁠⁠⁠⁠HERE⁠⁠⁠⁠!Join the ⁠⁠⁠⁠⁠Building & Becoming Community Waitlist⁠⁠⁠⁠⁠Get our⁠⁠⁠⁠⁠ Brand Guide⁠⁠⁠⁠⁠Learn more about ⁠⁠⁠⁠⁠Brand Coaching⁠⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠⁠⁠t⁠⁠⁠⁠⁠⁠

In Episode 6 of the Branding Your Business podcast, we’re talking about something that makes most of us squirm: sales. But what if selling didn’t have to feel sleazy? In this episode, Praise shares four approachable, story‑driven strategies to help you sell through email without being salesy—using Flodesk. We’re reframing sales as service, leaning into storytelling, softening our CTAs, and segmenting smartly. If you want to connect more deeply with your audience and turn subscribers into clients without the ick, this one’s for you.Listen to the Roz Miller-Choice Episode about storytelling here.Listen to past Email Series episodes:Episode 1: ⁠⁠⁠Why Every Brand Needs an Email List⁠⁠⁠Episode 2: ⁠⁠⁠How to Get Your First 100 Subscribers⁠⁠⁠Episode 3: ⁠⁠Build Your Email Sequence⁠⁠Episode 4: ⁠Design on Brand Emails People Want to Open⁠Episode 5: Keeping Your Email List EngagedView the transcript from this episode ⁠⁠⁠HERE⁠⁠⁠.Check out ⁠⁠⁠comeplum.com/flodesk⁠⁠⁠ to receive 50% off your Flodesk subscription + more resources!Connect with Praise:⁠⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠⁠

In this inspiring episode of Branding Your Business, Praise Santos McKenna chats with Mya Nichol—a social media strategist, educator, and mom—about building a life‑giving business that balances purpose, profit, and presence. Mya shares her “stacking income, stacking memories” mantra and how discovering pregnancy prompted her to redesign her business for sustainability. We dive into her 90‑day Instagram reel journey that led to growth from 2K to 10K followers, her actionable tips on hooks, bios, funnels, and time audits—and why timeless content matters more than trending tactics. Connect with Mya at @myanichol or myanichol.com, and learn more about her IG University for personalized Instagram strategy.View the transcript of the episode ⁠⁠⁠HERE⁠⁠⁠!Join the ⁠⁠⁠⁠Building & Becoming Community Waitlist⁠⁠⁠⁠Get our⁠⁠⁠⁠ Brand Guide⁠⁠⁠⁠Learn more about ⁠⁠⁠⁠Brand Coaching⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠⁠t⁠⁠⁠⁠⁠⁠

In Episode 5 of our Flodesk email marketing series on the Branding Your Business podcast, we’re diving into the art of writing emails that actually get opened. Praise shares four tried-and-true tips to boost email engagement: crafting irresistible subject lines, choosing a consistent (non-spammy) send schedule, delivering value-packed content with the 80/20 rule, and using Flodesk's segmentation tools to speak directly to what your audience wants. It’s practical, doable advice that helps you connect authentically—no sleazy tactics required.Listen to past Email Series episodes:Episode 1: ⁠⁠Why Every Brand Needs an Email List⁠⁠Episode 2: ⁠⁠How to Get Your First 100 Subscribers⁠⁠Episode 3: ⁠Build Your Email Sequence⁠Episode 4: Design on Brand Emails People Want to OpenView the transcript from this episode ⁠⁠HERE⁠⁠.Check out ⁠⁠comeplum.com/flodesk⁠⁠ to receive 50% off your Flodesk subscription + more resources!Connect with Praise:⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠

In this transformative episode of Branding Your Business, host Praise Santos McKenna sits down with Hooman Radfar—computer scientist, startup founder (AddThis → Oracle), and CEO of Collective—to unpack the often-overlooked struggles of self-employed professionals. They deep‑dive into why an S‑Corp tax election (aka “S‑election”) can save you ~$10K annually, when it’s worth the paperwork overhead, and how Collective is building a full suite (think: payroll, CFO resources, insurance) for service‑based solo founders. Along the way, Hooman shares how his immigrant parents’ small business shaped his mission, the company’s people-first culture, and the Japanese principle of kaizen (continuous small improvements). You’ll walk away relieved, informed, and ready to thrive without financial burnout.Get one month free with Collective: http://share.collective.com/PM3798 Connect with Hooman: https://www.linkedin.com/in/hoomanhttps://www.instagram.com/hoomanradfarView the transcript of the episode ⁠⁠HERE⁠⁠!Join the ⁠⁠⁠Building & Becoming Community Waitlist⁠⁠⁠Get our⁠⁠⁠ Brand Guide⁠⁠⁠Learn more about ⁠⁠⁠Brand Coaching⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠⁠t⁠⁠⁠⁠⁠⁠

In this episode of Branding Your Business, Praise Santos McKenna walks you through how to add your brand identity into your Flodesk emails for a cohesive and clickable inbox experience. You'll learn how to upload logos, colors, fonts, and brand info, pick templates that fit your vibe, and build emails that feel undeniably you. Plus, she shares simple tips for keeping consistency across your website and email and ending each message with a clear call-to-action that serves your audience (and your goals!).Listen to past Email Series episodes:Episode 1: ⁠Why Every Brand Needs an Email List⁠Episode 2: ⁠How to Get Your First 100 Subscribers⁠Episode 3: Build Your Email SequenceView the transcript from this episode ⁠HERE⁠.Check out ⁠comeplum.com/flodesk⁠ to receive 50% off your Flodesk subscription + more resources!Connect with Praise:⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠

On this episode of Branding Your Business, Praise sits down with Adam Nathan, co‑founder of Almanac and Blaze.ai, to unpack why small teams and solo creators are rebuilding trust—one consistent action at a time—and how AI tools can help them scale marketing without burnout. This episode dives into Adam’s journey from the White House, Apple, and Lyft to launching Blaze, which grew to 1M+ users in a year by giving teams what they need: lightning-fast, agency-level content for $49/month. Get Blaze CEO Adam Nathan's cheat codes to building and growing a $150M company in your inbox every week with Startup Tycoon. Powered by Adam's experience shipping product to millions, raising $46M, and hyperscaling to $7M+ in revenue in 15 months with only 25 people.Subscribe here: ⁠https://www.startuptycoon.com/Try Blaze.ai’s 7‑day free trial: blaze.aiView the transcript of the episode ⁠HERE⁠!Join the ⁠⁠Building & Becoming Community Waitlist⁠⁠Get our⁠⁠ Brand Guide⁠⁠Learn more about ⁠⁠Brand Coaching⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcas⁠t⁠⁠⁠⁠⁠⁠

In this episode of Branding Your Business, we’re diving into the unsung hero of email marketing: the welcome sequence. I’ll show you how to create one in Flodesk that not only delivers your freebie, but also introduces your brand, builds trust, and gets people excited to hear from you. We cover what to include, when to send it, and why this moment matters so much. Listen to past Email Series episodes:Episode 1: Why Every Brand Needs an Email ListEpisode 2: How to Get Your First 100 SubscribersView the transcript from this episode HERE.Check out comeplum.com/flodesk to receive 50% off your Flodesk subscription + more resources!Connect with Praise:⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

In this heart-to-heart episode of Branding Your Business, Praise sits down with Erin Perkins, the powerhouse behind Mabely Q and champion of accessibility in the business world. Erin, who is deafblind, shares her story of leaving corporate life to build a business rooted in inclusion—not just the buzzword kind, but the kind that makes real impact.  From the origin story of her heartfelt brand name to practical tips on color contrast, alt text, and why your Instagram graphics might not be reaching everyone, Erin brings wisdom, humor, and soul. Whether you're a small biz owner or a seasoned entrepreneur, you'll walk away inspired (and with an action plan). Visit mabelyq.com to learn more, and don’t miss Erin’s Successible education platform for hands-on learning.View the transcript of the episode HERE!Connect with Erin:https://www.instagram.com/mabely_q/https://www.mabelyq.com/Join the ⁠Building & Becoming Community Waitlist⁠Get our⁠ Brand Guide⁠Learn more about ⁠Brand Coaching⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcast⁠⁠⁠⁠⁠⁠

In this episode of the Branding Your Business podcast, Praise Santos McKenna unpacks an often-overlooked part of branding—sound. Yup, that’s right, we’re double tapping into how brand sound shapes connection, memory, and even brand trust. From the unexpected White Lotus theme switch-up to the magic behind Netflix's “ta-dum,” we talk about how sound helps brands stick in our brains and our hearts. Plus, we explore how to evolve your brand’s identity without losing what already works. Whether you're a creator, small business owner, or building a personal brand, this episode helps you think beyond visuals and start designing for the full sensory experience.Learn more about ⁠Brand Coaching⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

In this episode of the Branding Your Business podcast, Praise sits down with David Leventhal, the founder of Playa Viva—a regenerative resort on Mexico’s Pacific coast—and co-founder of Regenerative Travel. Together, they dive into what it means to run a values-driven, eco-conscious business, how listening deeply can shape your entrepreneurial path, and the mindset shift from sustainability to regeneration. If you’ve ever wondered what it’s like to build a mission-led brand that genuinely transforms communities, ecosystems, and even your own legacy, this is your invitation to listen in.Learn more at https://playaviva.com and https://regenerativetravel.com. Connect with David over on LinkedIn: https://www.linkedin.com/in/leventhaldJoin the Building & Becoming Community WaitlistGet our Brand GuideLearn more about Brand Coaching (pro tip: mention this podcast and get some cool perks!)Connect with Praise:https://instagram.com/comeplum⁠⁠⁠⁠⁠⁠⁠https://instagram.com/brandingyourbusinesspodcast⁠⁠⁠⁠⁠⁠

How do you grow your email list from zero to your first 100 subscribers—without feeling spammy or sleazy? In this second episode of our email marketing mini-series, Praise breaks down the exact steps to make it happen: from identifying your niche audience and their pain points to crafting a lead magnet that actually works (think: Canva PDFs, pose templates, exclusive discounts). You’ll also learn the key places to promote your opt-in so that people actually sign up. Whether you're just getting started or need a refresh on your strategy, this episode gives you the practical tools to build an email list that grows your business. Need an email platform? Get 50% off your first year of Flodesk: comeplum.com/flodeskConnect with Praise:⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

What do international conflict mediation and brand strategy have in common? According to brand visibility expert Chloé Nwangwu—everything. In this episode, Praise Santos McKenna sits down with Chloé to explore how being under-recognized isn’t just a feeling—it’s systemic. From cognitive biases like the "reciprocity gap" to the difference between differentiation and distinction, Chloé breaks down the psychology of brand visibility, especially for brands often left out of the conversation. If you're a small business owner, creative, or underdog with something powerful to say, this episode gives you the mindset and tools to finally be seen.Resources mentioned by The Brand Scientist: https://resources.nobiworks.com/praiseConnect with Chloé: https://www.nobiworks.com/nerdlisthttps://www.nobiworks.com/codex/winning-the-mind-warhttps://www.linkedin.com/in/nwangwu/https://www.instagram.com/nobiworks/Learn more about Brand Coaching over at ⁠⁠⁠⁠⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠

What would happen to your business if Instagram went down tomorrow? In this episode of Branding Your Business, we’re kicking off our email marketing mini-series by talking about why every business—yes, even yours—needs an email list. We share Cheryl’s story, a talented boudoir photographer who lost access to her biggest platform, and break down exactly why relying solely on social media is risky business. From real ROI numbers to simple steps to get started (hint: Flodesk is your friend), this episode gives you the permission and plan to build a direct, powerful connection with your people. Learn more about Flodesk, sign up, and get free resources at ⁠comeplum.com/flodesk⁠Connect with Praise:⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

In this episode of Branding Your Business, host Praise Santos McKenna sits down with Olivia Langan, CPA and founder of Frolic Bookkeeping, to explore how creative entrepreneurs can transform their relationship with finances. Olivia shares her journey from tax preparation to bookkeeping, emphasizing the importance of understanding one's numbers to make informed business decisions. The discussion delves into the Profit First method, aligning financial practices with personal values, and practical steps to achieve financial clarity and confidence.Connect with Olivia: https://frolicbookkeeping.com/https://www.instagram.com/frolicbookkeeping/Learn more about Brand Coaching over at ⁠⁠⁠⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠

In this solo episode of Branding Your Business, host Praise Santos McKenna invites you into a moment of reflection. It’s not about chasing the next trend—it’s about pausing to evaluate. Are you aligned with your mission, vision, and values? Is your audience evolving—and are you evolving with them? From brand foundations to audience shifts, competitive landscape, accessibility, and visual consistency, this episode is your guide to a quick and dirty brand audit that helps you lead with clarity and heart. Whether you're listening on a walk, in traffic, or curled up with your notebook, let this be your permission slip to get honest, get clear, and build a business that truly resonates.Learn more about Brand Coaching over at ⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠Get Your First Month of Bookkeeping, Income Tracking, and more Free with ⁠Collective⁠!Looking to Start a Podcast? Check out ⁠Riverside⁠!

In this raw and powerful episode, Katie Duda, Integrative Health Practitioner and author of Fix Your Gut, Transform Your Life, opens up about her near-death experience with anorexia and the healing journey that followed. From restoring her health to leaving a high-paying tech job to pursue her calling full-time, Katie shares what it really looks like to live a life of alignment. We talk about the silent signals our bodies give us, the cost of staying in environments that drain us, and how stress and disconnection from self can quietly wreak havoc on our health. If you've ever felt stuck in a life that looks good on paper but feels off in your body, this episode is your gentle wake-up call.Connect with Katie: https://www.therealrawyou.com/https://www.therealrawyou.com/podcasthttps://www.instagram.com/ditchthescale/Katie is offering 20% off 1:1 premium health coaching packages - send her a DM that you listened to the show you'll receive 20% off.  Package options are HERE!Buy her book!Learn more about Brand Coaching over at ⁠⁠⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠

Embarking on the journey of entrepreneurship is thrilling, but having the right coach can make all the difference. In this episode of the Branding Your Business podcast, host Praise Santos McKenna shares her personal experiences and offers practical advice on selecting a business coach who aligns with your goals and values. Discover key questions to ask potential coaches, learn how to assess their expertise, and gain insights into building a supportive network that propels your business forward.Get our FREE PDF with all of the questions you'll need to ask when interviewing your dream brand & business coach HERE!Learn more about Brand Coaching over at ⁠⁠⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠

Branding is more than just colors and logos—it’s about creating a business that resonates deeply with the right people. In this episode, I sit down with the incredible Kadie Smith of Drop Cap Design to talk about crafting an intentional brand, aligning business with personal values, and the power of vision casting. We dive into AI-assisted goal-setting (spoiler: it got emotional), the importance of in-person connection, and what Martha Stewart’s documentary can teach us about staying true to who we are. If you’re ready to build a brand with depth and meaning, this one’s for you!Connect with Kadie: https://dropcapdesign.com/The Sunday Edition@DropcapdesignLearn more about Brand Coaching over at ⁠⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠Get Your First Month of Bookkeeping, Income Tracking, and more Free with⁠⁠ Collective⁠⁠!Looking to Start a Podcast? Check out⁠⁠ Riverside⁠⁠!

Branding isn’t just about a good logo—it’s the heart and soul of your business. In this episode, I’m breaking down four of the biggest branding mistakes I see over and over again: treating branding as just visuals, creating a disconnect between your online and in-person presence, confusing your business with your brand, and neglecting your internal culture. These mistakes can hold you back from building a brand that people trust and love. But don’t worry—I’m also sharing how to fix them. Tune in and let’s get your brand working for you, not against you.Listen to the Brand Foundations Episode HERE.Connect with Praise:⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

Branding isn’t just about aesthetics—it’s about alignment. In this episode of Branding Your Business, I sit down with Emily Jane Sarroff, a brand strategist, business mentor, and host of the Empower with Em podcast. From studying architectural design to becoming a six-figure entrepreneur, Emily shares how pivots, self-trust, and embracing messy action transformed her career. We dive into creative communication, overcoming self-sabotage, and why sticking to your values is the ultimate branding strategy. If you're ready to build a brand that’s both magnetic and meaningful, this one’s for you.Connect with Emily Jane:@empowerwithemEmpower with Em PodcastGet the marketing masterclass: https://empowerwithem.com/magnetic_marketing_masterclassConnect with Praise:⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠Learn more about Brand Coaching over at ⁠⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)

In this episode of Branding Your Business, Praise Santos McKenna shares a powerful story about sticking to your values—even when it’s tempting to compromise. Praise, founder of the ComePlum branding studio in San Francisco, tells of a returning client who initially hesitated at ComePlum’s updated rates but ultimately recognized the value of investing in a brand that honors its North Star. By sharing her journey, Praise offers a reminder that being true to your mission and values isn't just about staying grounded—it's also a smart business strategy. Discover how aligning with your values can lead to deeper client loyalty, stronger partnerships, and a business model that’s both sustainable and profitable. Plus, download a free worksheet to help you define your own mission, vision, and values, making it easier to attract the clients who truly align with what you stand for.Get our Free Brand Foundations Worksheet here!Connect with Praise:⁠⁠⁠https://comeplum.com⁠⁠⁠⁠⁠⁠https://instagram.com/comeplumhttps://instagram.com/brandingyourbusinesspodcast

Want to turn your personal brand into a thriving business or leverage influencer marketing to grow your brand? In this episode, Kahlea Wade—founder of Alora Society and an expert in the creator economy—shares how she’s helped creators secure over $1M in brand deals and partnered with brands like Nike, Amazon, and Meta. We dive into the biggest mistakes businesses make when hiring influencers, how to choose the right partnerships, and why pivots are essential for long-term success. Whether you're a small business looking to work with influencers or a creator ready to monetize, this episode is packed with insights on building a profitable, purpose-driven brandConnect with Kahlea:https://stan.store/alorasociety @[email protected] more about Brand Coaching over at ⁠⁠⁠⁠comeplum.com⁠⁠⁠⁠(pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠Get Your First Month of Bookkeeping, Income Tracking, and more Free with⁠ Collective⁠!Looking to Start a Podcast? Check out⁠ Riverside⁠!

Social media can feel overwhelming, but it doesn’t have to be! In this episode of Branding Your Business, Savannah Dickey, founder of Creative & Caffeinated Co., shares her expert insights on how to show up confidently online, engage with your audience authentically, and leverage social media for business growth.From battling imposter syndrome to embracing the latest trends (hello, humor & short-form video!), Savannah breaks down how to balance strategy with personality to build real connections online. Plus, a fun rapid-fire game where we put her branding instincts to the test!Connect with Savannah:creativeandcaffeinated.co@creativeandcaffeinatedcoLearn more about Brand Coaching over at ⁠⁠⁠comeplum.com⁠⁠⁠ (pro tip: mention this podcast and get some cool perks!)Connect with Praise:⁠⁠⁠@comeplum⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠Get Your First Month of Bookkeeping, Income Tracking, and more Free with Collective!Looking to Start a Podcast? Check out Riverside!

Naming your business, product, or service doesn’t have to be overwhelming! In this episode of Branding Your Business, Praise Santos McKenna breaks down the process of choosing a clear, memorable, and legally sound name for your brand. She shares the story behind the name “ComePlum”, practical tools for checking trademarks and name availability, and why clarity often wins over creativity when naming your offerings. Plus, a simple hack for using the TM and ® symbols to protect your brand. Tune in and start naming with confidence! https://www.uspto.gov/ Connect with Praise: ⁠⁠⁠comeplum.com⁠⁠⁠ ⁠⁠⁠@comeplum⁠⁠ ⁠⁠@brandingyourbusinesspodcast⁠⁠ What kind of business/side hustle fits your personality? Take the quiz ! ⁠⁠⁠https://bit.ly/cpbizquiz⁠

In this episode of Branding Your Business, host Praise Santos McKenna sits down with Anna, aka ByRosanna, a designer and educator from Cornwall, UK. They dive into niching down in business, the power of content assets vs. viral content, and why personality-driven branding is more important than ever. Anna shares how her entrepreneurial journey—from pet photography to web design—helped her find her true passion, plus practical design tips for small business owners. Tune in for insights on marketing, authenticity, and why "sad beige" deserves a comeback! Contrast Checker: https://webaim.org/resources/contrastchecker/ My Designer Diaries email list:  https://www.byrosanna.co.uk/newsletter My Designer's Marketing Plan template:  https://www.byrosanna.co.uk/free-marketing-plan-template Connect with Anna: https://www.byrosanna.co.uk/ Instagram @by.rosanna Connect with Praise: ⁠⁠comeplum.com⁠⁠ ⁠⁠@comeplum⁠ ⁠@brandingyourbusinesspodcast⁠ What kind of business/side hustle fits your personality? Take the quiz ! ⁠⁠⁠https://bit.ly/cpbizquiz⁠

In this live coaching episode of Branding Your Business, Praise Santos McKenna sits down with Sarah Dunn, founder of Ready Set Organize, a San Diego-based home organizing business that has grown from a solo passion project into a thriving team of ten. Sarah shares how she turned her love for decluttering into a purpose-driven business, helping clients navigate life transitions by creating calm, functional spaces. From following her gut to leaving a corporate job, to embracing storytelling as a way to connect deeper with her audience, this episode is packed with insights for entrepreneurs looking to align their work with their values and serve clients with empathy and impact. If you'd like to be coached on a future episode of the podcast, apply ⁠⁠HERE⁠⁠! Connect with Sarah: https://readysetorganize.co https://www.instagram.com/readysetorganize.co/ Connect with Praise: ⁠⁠⁠⁠https://comeplum.com⁠⁠⁠⁠ ⁠⁠⁠⁠https://instagram.com/comeplum⁠ ⁠⁠https://instagram.com/brandingyourbusinesspodcast⁠⁠ What kind of business/side hustle fits your personality? Take the quiz ! ⁠⁠https://bit.ly/cpbizquiz

In this episode of the Branding Your Business podcast, host Praise Santos McKenna welcomes Baily Hancock, a connection strategist, keynote speaker, and host of the Seeking the Overlap podcast. They dive into the power of community, connection, and collaboration in business and life. Baily shares her actionable ABC framework for networking—Ask, Be clear, and showcase Credibility—and discusses how intentionality and trust can transform relationships. They also explore what it means to "curate your community" and why pruning your network is just as important as growing it. Tune in for practical tips on building authentic connections that align with your values. Connect with Baily: https://seekingtheoverlap.com https://www.linkedin.com/in/bailyhancock/ Get on her Mailing List: https://bailyhancock.com/digest Connect with Praise: ⁠⁠⁠⁠https://comeplum.com⁠⁠⁠⁠ ⁠⁠⁠⁠https://instagram.com/comeplum⁠ ⁠https://instagram.com/brandingyourbusinesspodcast⁠ What kind of business/side hustle fits your personality? Take the quiz ! ⁠https://bit.ly/cpbizquiz

In this episode of Branding Your Business, Praise chats with Eden Strader, a photographer-turned-business coach and advocate for quitting the corporate grind to pursue entrepreneurial dreams. Eden shares her transformative journey from destination weddings to coaching, highlighting how personal alignment and community-building have shaped her career. She dives into the power of intuition, experimentation, and balancing systems, strategy, and soul in business. From navigating divorce and a pandemic to redefining success and hosting queer-focused gatherings, Eden offers inspiration and practical wisdom for entrepreneurs ready to design a life they love. Tune in for insights, laughs, and actionable advice! Connect with Eden: https://edenstrader.com/ https://www.instagram.com/edenstrader/ Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast What kind of business/side hustle fits your personality? Take the quiz ! https://bit.ly/cpbizquiz

On this episode of the Branding Your Business podcast, host Praise Santos McKenna sits down with executive coach and Girls Club Collective founder, Lis Best. They explore the power of building intentional communities, redefining ambition, and how embracing feminine energy can transform your business. Lis shares her personal story of launching her business in 2020—amid burnout, uncertainty, and unexpected pivots—and how it blossomed into a global network of impactful leaders. Tune in for reflections on overcoming burnout, creating sustainable growth, and learning to trust the messy, magical journey of entrepreneurship. Connect with Lis: Girls Club Collective: https://girlsclubcollective.co/ Instagram:  https://www.instagram.com/lis.best/ https://www.instagram.com/girls_club_collective/ Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast Take the free Quiz: What kind of business/side hustle fits your personality? https://bit.ly/cpbizquiz

Personal Brand Summit Day 3: Episode 6 Praise Santos McKenna wraps up with a practical guide on how to create your Media Kit One Pager. After learning from experts like Roz, Trish, Amy, and Allison on everything from storytelling to PR and public speaking, Praise helps tie it all together with an actionable takeaway. The Media Kit One Pager will help you showcase your expertise and pitch yourself to podcasts, journalists, and other media outlets with confidence. Praise breaks down the key components: a strong bio, a professional headshot, your areas of expertise, and past media appearances—even if you’re just starting out! She also shares best practices for pitching, emphasizing the importance of personalized outreach and providing tips on using tools like Podchaser and Matchmaker.fm. Whether you’re new to thought leadership or looking to grow your media presence, this episode will give you the tools you need to make your personal brand shine. Get the Media Kit templates here : https://comeplum.myflodesk.com/mediakitonepager Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

Personal Brand Summit Day 3: Episode 5 Praise Santos McKenna chats with Trish Lindo, LinkedIn expert and founder of Too Ambitious, about leveraging LinkedIn for personal branding and thought leadership, especially for women and women of color. Trish shares her journey, practical strategies for creating authentic content, and how LinkedIn has evolved into a platform for storytelling and community building. They emphasize the importance of authenticity, self-awareness, and cultural context in content creation, while highlighting tools like newsletters and the Top Voices program to increase visibility and authority. Throughout the conversation, Trish underscores the need for women to dream bigger, support each other, and use platforms like LinkedIn to amplify their voices and stories. Get the Slide Deck for Trish's Talk: https://tinyurl.com/bdz572je Connect with Trish: https://trishlindo.com/ https://www.linkedin.com/in/trishlindo/ Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

Personal Brand Summit Day 2: Episode 4 Today Praise Santos-McKenna sits down with returning speaker, Allison Carpio, to dive deep into the art of public speaking and how it can elevate your personal brand. Allison, a seasoned expert in helping professionals overcome stage fright and connect authentically with audiences, shares her wisdom on shifting from a performance mindset to one of connection and service. She highlights how public speaking has been pivotal in her own career and how focusing on serving the audience, rather than impressing them, can reduce nerves and boost impact. Allison offers practical tips like using bullet points instead of memorizing speeches, setting up pre-show rituals, and even tapping into your "Riz" (charisma) through body language and tone. Whether you're speaking on stage or in front of the camera, this episode is packed with actionable advice on how to show up confidently, authentically, and with purpose. If you want to make a lasting impression with your thought leadership, this episode is for you! Connect with Allison: https://www.instagram.com/allisoncarpio/ https://hella-delicious-emails.captivate.fm/listen Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

Personal Brand Summit Day 2: Episode 3 Today Praise Santos-McKenna welcomes PR expert Amy Jackson, founder of Tale Splash, to share insights on how small businesses can harness the power of public relations. Amy’s impressive career includes leading PR efforts for companies like Mint.com and SAP Concur, and she offers practical, approachable advice on simplifying PR for small business owners. They discuss how to build trust through media coverage, the importance of pairing your own content with third-party validation, and the role of AI in PR today. Amy also highlights key tools like Qwoted and Press Hook for connecting with journalists and influencers, and she encourages entrepreneurs to get started with PR as soon as they have a website in place. Packed with tips on outreach strategies, leveraging LinkedIn, and crafting effective pitches, this episode is a must-listen for anyone looking to elevate their personal brand and thought leadership. Connect with Amy: https://www.talesplash.com https://www.instagram.com/talesplash Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

Personal Brand Summit Day 1:  Episode 2 Today Praise Santos McKenna interviews Roz Miller Choice, a personal branding specialist, TED speaker, author, and award-winning TV host known as "The Expert Maker." They explore how personal stories are at the core of building an authentic brand, with Roz emphasizing the importance of integrating personal experiences into one’s brand story. Drawing from her background in media, Roz shares actionable strategies for entrepreneurs to craft compelling narratives that resonate with their audience and help them stand out. Listeners will gain insights into storytelling frameworks, using personal stories to build trust, and how to evolve their brand narrative over time. Roz is a Personal brand building specialist, TED Talk Speaker, Author, and Award-winning TV Host. She is the best in the world at getting people out of their own way to help them be seen as the experts in their industry. Many authors, speakers, consultants and entrepreneurs hire her to turn their expertise into profitable brands. That’s why she’s called The Expert Maker. No longer are people stuck trying to build a brand by themselves. Roz and her team of creative professionals including videographers, photographers, graphic artists, animators, writers, and social media gurus -- build personal brands from the ground up. Her television series The Expert Maker TV is a winner in the 43 rd Annual Telly Awards. Roz has a background in the media industry, as a former TV Anchor, Reporter and Producer for companies including CNN, CBS, NBC and FOX. FREE Build Your Brand Guide: https://rozmillerchoice.com/build-your-brand-guide Connect with Roz: https://rozmillerchoice.com https://www.instagram.com/roztheexpertmaker/ Connect with Praise:  ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

Personal Brand Summit Day 1: Episode 1 Praise Santos McKenna kicks off the Personal Brand Summit with a deep dive into the power of personal branding. Praise shares valuable insights on what a personal brand truly is—and isn’t—emphasizing that everyone already has a personal brand, but it’s up to us to put intention behind it. She also explores the intersection between personal and business brands, sharing personal stories like her own COVID-19 fundraising efforts, to illustrate how the two can amplify each other. Finally, Praise highlights the benefits of cultivating a personal brand, including deeper connection with your audience and becoming a go-to expert. With examples like Marie Forleo, Jenna Kutcher, and Miki Agrawal, this episode sets the stage for the summit, where guest experts will offer actionable strategies on everything from storytelling to public speaking. Join the conversation and start building a personal brand that serves others and creates meaningful impact. Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

In this episode of Branding Your Business, Praise Santos McKenna dives into five unique income streams that align with your strengths and personality. Whether you’re a community-focused brick-and-mortar entrepreneur, a creative freelancer, a strategic consultant, a course-creating teacher, or an e-commerce enthusiast, there’s a model (or combination!) that fits your journey. Explore how to add new dimensions to your business with practical, tailored advice. Plus, don’t miss our linked quiz and ebook to help you take the next step in building a sustainable, multi-dimensional brand. Take the Quiz: https://bit.ly/cpbizquiz  Pivot: A Guide To Starting Your Own Business: https://comeplum.com/pivot Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

In this episode of Branding Your Business, host Praise Santos McKenna sits down with Ingvild Kolnes, a photography mentor who’s on a mission to empower photographers to build profitable, passion-driven businesses—without burning out. They dive into the realities of valuing your creative work, setting boundaries, and embracing the importance of sustainability in business. From identifying the true essence of your services to designing a values-aligned calendar, Ingvild offers insights that go beyond business basics. This conversation is a refreshing reminder that building a brand and life you love starts with setting your own rules. Connect with Ingvild: ingvildkolnes.com instagram.com/ingvildkolnes Sustainable Photography Podcast Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast

In this episode of the Branding Your Business podcast, Praise Santos McKenna sits down with Nata Salvatori, an educator turned creative entrepreneur coach, to talk about the winding path of following your gut and the mindset shifts that make all the difference. Nata shares how her journey from physical therapy to photography, and eventually coaching, taught her the value of adaptability, resilience, and delegation. They discuss how true success isn’t just about the numbers—it’s about aligning with your personal values, spending time with loved ones, and knowing when to ask for help. Whether you're learning how to listen better, delegate, or just be a little kinder to yourself, this conversation is full of relatable wisdom for anyone navigating the entrepreneurial rollercoaster. If you liked this episode, leave us a review wherever you listen to podcasts! Connect with Nata: https://accidentalceo.co/ @accidentalceo.co Connect with Praise: ⁠⁠⁠comeplum.com⁠⁠⁠ ⁠⁠⁠@comeplum⁠⁠ ⁠⁠@brandingyourbusinesspodcast⁠⁠

In this episode, Praise Santos McKenna pulls back the curtain on the essential tools that keep her branding studio, ComePlum, running smoothly and standing out online. From managing client relationships with HoneyBook to designing eye-catching graphics with Canva, and from staying organized with Notion to hosting courses on Kajabi, Praise dives into the tech toolkit that helps her and her team work smarter, not harder. Whether you're curious about streamlining your workflow or boosting your online presence, you'll get practical insights into using these tools to save time, stay creative, and keep your business thriving—all while making it look easy. Codes + Discounts for you: Honeybook http://share.honeybook.com/hdMPB (7-day trial and 25% off $198) FloDesk https://flodesk.com/c/PRAISE 50% off first year (up to $384) Canva Collective http://share.collective.com/PM3798 (1 month $329 free) Manychat https://manychat.partnerlinks.io/6gzva69mrekw Kajabi https://app.kajabi.com/r/eTAX8Pu9 Descript https://get.descript.com/w3akl2ye0ze0 ShowIt (1 month free $38) https://account.showit.com/r/jm3mt377 Riverside https://www.riverside.fm/?via=praise-santos-mckenna Notion https://affiliate.notion.so/3dt3lhmgvg8x Moo https://refer.moo.com/s/praise.santos (25% off) Etsy If you liked this episode, we'd love if you left us a review wherever you listen to podcasts! Connect with Praise: ⁠⁠comeplum.com⁠⁠ ⁠⁠@comeplum⁠ ⁠@brandingyourbusinesspodcast⁠

In this episode, Elaine Hayes, founder of MNT Studio and Wellcraft, shares her journey from building and selling a successful wellness business to launching her new venture, Wellcraft. She discusses the importance of balance, purpose, and embracing obstacles in entrepreneurship, as well as how mindfulness and spiritual practices have guided her decisions. Elaine also reflects on how motherhood has shifted her perspective on perfectionism and time management, teaching her the value of rest. She introduces the Wellcraft app, which offers inclusive, accessible fitness programs, and emphasizes creating welcoming environments in both physical and digital spaces. Connect with Elaine: https://www.bewellcraft.com Connect with Praise: ⁠⁠⁠https://comeplum.com⁠⁠⁠ ⁠⁠⁠https://instagram.com/comeplum https://instagram.com/brandingyourbusinesspodcast If you liked this episode, leave us a review wherever you listen to podcasts!

In this episode, Praise chats with licensed therapist Candice Thompson about the ins and outs of mental health, therapy, and the unique challenges therapists face in the industry. They dive into the importance of digital discernment, the role of social media in shaping mental health conversations, and the evolving landscape of mental health tech companies. Candice opens up about payment models for therapy, why fair compensation for therapists matters, and how finding your niche as a therapist is key to staying authentic. She also shares her passion for working with young adults and highlights the transformative power of therapy in self-discovery. Plus, Candice offers a peek into her own mental health practices and details some exciting upcoming events, including a dating event and a women’s retreat. If you liked this episode, leave us a review wherever you listen to podcasts! Connect with Candice: https://candicecandelaria.com/ Events: Bay Area Singles event, October 4th https://www.eventbrite.com/e/single-christian-mixer-tickets-1010214798657?aff=ebdsoporgprofileWomen's Wellness Retreat, Oct 26th https://candicecandelaria.com/retreat Dateology Podcast: https://candicecandelaria.com/dateology Connect with Praise: ⁠⁠⁠comeplum.com⁠⁠⁠ ⁠⁠⁠@comeplum⁠⁠ ⁠⁠@brandingyourbusinesspodcast⁠⁠ Get our Brand Foundations Opt In HERE.

In this episode of the Branding Your Business podcast, Praise chats with finance coach Jillian Todd, who's all about helping creative entrepreneurs fall back in love with their bank accounts. They dive into why changing your money mindset and building wealth should feel as good as your creative flow. From tackling the tricky parts like cash flow snags to setting up financial systems that work for you, Jillian shares how self-reflection, finding an accountant who gets you, and chatting about cash with your creative circle can seriously change your financial game. If you liked this episode, leave us a review wherever you listen to podcasts! Connect with Jillian: https://jilliantoddcoaching.com/ @_jilliantodd Connect with Praise: ⁠⁠comeplum.com⁠⁠ ⁠⁠@comeplum⁠ ⁠@brandingyourbusinesspodcast⁠ Get our Brand Audit template: https://comeplum.myflodesk.com/brand-audit