41. Why Speakers Should Write a Book (Lucy McCarraher)

In this episode of the Ideas on Stage podcast we spoke with Lucy McCarraher.   Lucy is the Founder (with Joe Gregory) of Rethink Press, Founder of the Business Book Awards, Founding Judge of the Speaker Awards and the author of 13 books (six about writing books). She has designed and delivers the Bookbuilder – write your book in 90 days – programme, and has mentored over 1,000 entrepreneur authors through writing their books. She regularly speaks about the benefits and importance of writing your book to build your business, and has been on a mission to get more women, especially, to write and publish their books.   In this episode we talked about how writing your book makes you a better speaker and communicator.   Key Takeaways - The difference between writing and speaking- Why every speaker should write a book- Three steps for telling customer success stories- How to be more creative- Three easy ways to improve your writing skills   We hope you enjoy it!   Book mentioned: The Business of Stories by Susan Payton   +++ IDEAS ON STAGE RESOURCES   Want to inspire your audience, increase your influence, and make a bigger impact? - Read the Confident Presenter book: https://amzn.eu/d/bKswMEe - To make the most of the book, take the Confident Presenter Scorecard to assess you presentation skills in less than 3 minutes, for free: https://ideasonstage.com/score - Attend the next Ideas on Stage web class: https://www.ideasonstage.com/uk/masterclass     #CommunicationSkills #writing #WritingTips #book #books #writer