42. Tesla is Selling Surfboards? | Marketing New & You

When I'm selling a product or service, the first thing I do is think about what else can I sell along with it. Because when you're running a business, you need every single dollar you can make, especially when you're just starting out. Elon Musk is a great example of this. You might have seen the Tesla surfboard that was just released...and sold out immediately. The same thing happened with the "Not-a-Flamethrower". Not only did this garner a HUGE amount of media attention, but I wouldn't doubt they made a profit as well. So, don't be content with just selling one thing. See what else your ideal customer would be likely to buy and use those add-ons to grow your business.