434. These 4 AI Shifts Will Reshape the Mortgage Industry—Part 2

Take the free Predictable Income Map quiz at predictableproducer.com/quiz. Five questions, two minutes. Find out exactly which of the 5 stages you are in and what is keeping you there.  Welcome to Loan Officer Leadership, your #1 podcast for Loan Officers who are looking for structure and success. Ready to build long-term visibility and trust in an AI-first world? In this follow-up to Part 1, Steve Kyles and Chris Johnstone go even deeper into what it takes to get found (and trusted) by AI—before your competition does. In Part 2, you'll learn: • Why Google Gemini's new AI results make traditional SEO nearly obsolete • How to reverse-engineer where ChatGPT gets its recommendations • The hidden power of press releases and social proof in AI rankings • How to use AI branding as a door-opener with qualified real estate agents This isn't about getting smarter—it's about staying visible. Get help implementing it all: AIMortgageDeals.com Need a tactical plan to take more action?: FreedomPlanningCall.com Don't forget to subscribe to the Loan Officer Leadership Podcast so you'll never miss an episode! Ready to build a predictable production system? The 5-Day Predictable Producer Challenge walks you through identity, the math, your warm list, your calendar, and the exact ask, one day at a time. On demand. Start today at predictableproducer.com/challenge.