436: Your Tech Stack Increases Valuation by 6-7x, with James Ciuffetelli

This week an A-List transformational leader joins us, James Ciuffetelli. Our host George Leith and James discuss the importance of adopting new technology and investing in your tech stack backed by real-world examples of great success and undisputed numbers, how the baby boomer generation is approaching an exit in 2021 with their long-established businesses, and how prepping your business for exit is strikingly similar to prepping your house for sale.Establishing show notes for this week's guest was a pick-and-choose from a long list of incredibly large numbers and tremendous accomplishments. James Ciuffetelli is a transformational leader with 30+ years of experience. He is the Co-Founder and CEO of Whiteark, a consulting firm based in Melbourne, Australia. James was a digital transformation lead for a $1Billion Telco/Marketing Services business, a member of the carve-out of an $800Million turnover business from an ASX Top 50 to Private Equity, and has led teams of 1000+. James also generated >$1.8Billion of cumulative free cash flow for a global shareholder post-acquisition of an SMB Marketing Services business which resulted in value creation of >$1.2b to investors, has 2 Bachelor's Degrees (Industrial Design & International Business) and a Master's in Marketing. The list goes on.James Ciuffetelli's education and accomplishments are quickly prevalent as you tune in to another fantastic conversation on the Conquer Local Podcast.Join the conversation in the Conquer Local Community and keep the learning going in the Conquer Local Academy.