46. 4 Mistakes Brands Make—But You Don’t Have To episode artwork

EPISODE · Mar 18, 2025 · 7 MIN

46. 4 Mistakes Brands Make—But You Don’t Have To

from Branding Your Business · host Praise Santos McKenna

Branding isn’t just about a good logo—it’s the heart and soul of your business. In this episode, I’m breaking down four of the biggest branding mistakes I see over and over again: treating branding as just visuals, creating a disconnect between your online and in-person presence, confusing your business with your brand, and neglecting your internal culture. These mistakes can hold you back from building a brand that people trust and love. But don’t worry—I’m also sharing how to fix them. Tune in and let’s get your brand working for you, not against you.Listen to the Brand Foundations Episode HERE.Connect with Praise:⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

Branding isn’t just about a good logo—it’s the heart and soul of your business. In this episode, I’m breaking down four of the biggest branding mistakes I see over and over again: treating branding as just visuals, creating a disconnect between your online and in-person presence, confusing your business with your brand, and neglecting your internal culture. These mistakes can hold you back from building a brand that people trust and love. But don’t worry—I’m also sharing how to fix them. Tune in and let’s get your brand working for you, not against you.Listen to the Brand Foundations Episode HERE.Connect with Praise:⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠

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46. 4 Mistakes Brands Make—But You Don’t Have To

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This episode was published on March 18, 2025.

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Branding isn’t just about a good logo—it’s the heart and soul of your business. In this episode, I’m breaking down four of the biggest branding mistakes I see over and over again: treating branding as just visuals, creating a disconnect between your...

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