46. Building with Ego, Leading Without It, with Anda Gansca, CEO, Knotch episode artwork

EPISODE · Jan 27, 2026 · 29 MIN

46. Building with Ego, Leading Without It, with Anda Gansca, CEO, Knotch

from Humans & Brands · host Lauren The Seeker

It takes so much ego to start a business, and then you have to let go of all of it to actually build one. Anda Gansca is the CEO of Knotch, and she's spent the last 10 years building a company while simultaneously breaking down every assumption she had about what it takes to succeed. This week, host Lauren Douglass sits down with Anda for a conversation that goes beyond the typical founder story and into something deeper: spirituality and capitalism, win-win business models, and why the zero-sum game mentality just isn't that interesting anymore. They talk about the shift from founder to CEO, why taking two days a week to think is part of the job, and how becoming a mom forced Anda into her own dark closets, which ultimately made her a better leader. Anda opens up about the haunted forest within, why companies don't fail (people give up), and what it means to build something durable when everyone else is focused on the flip. This is a conversation about patience, clarity, and building businesses that are genuinely good for employees, customers, and stakeholders, without losing ambition or rigor. If you believe business can be serious and human, ambitious and thoughtful, you're going to love this one.

It takes so much ego to start a business, and then you have to let go of all of it to actually build one. Anda Gansca is the CEO of Knotch, and she's spent the last 10 years building a company while simultaneously breaking down every assumption she had about what it takes to succeed. This week, host Lauren Douglass sits down with Anda for a conversation that goes beyond the typical founder story and into something deeper: spirituality and capitalism, win-win business models, and why the zero-sum game mentality just isn't that interesting anymore. They talk about the shift from founder to CEO, why taking two days a week to think is part of the job, and how becoming a mom forced Anda into her own dark closets, which ultimately made her a better leader. Anda opens up about the haunted forest within, why companies don't fail (people give up), and what it means to build something durable when everyone else is focused on the flip. This is a conversation about patience, clarity, and building businesses that are genuinely good for employees, customers, and stakeholders, without losing ambition or rigor. If you believe business can be serious and human, ambitious and thoughtful, you're going to love this one.

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46. Building with Ego, Leading Without It, with Anda Gansca, CEO, Knotch

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This episode was published on January 27, 2026.

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It takes so much ego to start a business, and then you have to let go of all of it to actually build one. Anda Gansca is the CEO of Knotch, and she's spent the last 10 years building a company while simultaneously breaking down every assumption she...

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