461 Marketing Back to Basics with James Goolnik : Dentistry Uncensored with Howard Farran

James Goolnik is a clinical dentist and founder of the Bow Lane Dental Group in the city of London. He set the clinic up as a squat 15 years ago with the vision of having every dental speciality under one roof including an onsite dental laboratory. James now has an awarding winning team of 22. They provide caring, minimally invasive cosmetic dentistry.   James is past president of the British Academy of Cosmetic Dentistry. He qualified from Kings' College Dental School and went to study a Masters degree in Conservative Dentistry at the Eastman Dental Institute.   James helps train the dental team worldwide regarding tooth whitening, minimal intervention dentistry, social media and marketing.   James is a key-opinion leader and was voted the most influential person in UK Dentistry in 2011 & 2012.   He wrote a best selling book called "Brush" about having a great businesses whilst having a life! In it James shares his blueprint to create both a successful life and dental practice.100% of the profits of the book goes to the dental charity Dentaid which built and now supplies two dental clinics in Malawi.   He is a father of three children, practices Bikram yoga and loves theatre.   www.JamesGoolnik.com