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#47 - Testimonials, references and social proof episode artwork

Jun 6, 2022 13 min

#47 - Testimonials, references and social proof

from Let's Chat Sales Hosted by Brendan McAdams and guests

One of your best sales tools is the feedback you get from your current customers. But are you actively collecting those testimonials? Brendan wasn't... and he and Bob discuss the resistance behind this. And what changed. And why you should make this part of your standard sales process. It's a quick 13 minutes with some good suggestions and a couple pithy observations. To learn more about B2B sales and get regular updates, sales tips, templates and other resources, sign up for Brendan's newsletter here. And to purchase Sales Craft: Proven Tips, Practices and Ideas to Advance your Sales Success, click here.

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#47 - Testimonials, references and social proof

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This episode is 13 minutes long.

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This episode was published on June 6, 2022.

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