471. Is LinkedIn Premium worth it?

Postbag Does the industry setting matter on your profile? Christopher Johnson (voice note) LinkedIn industry options help page Fake accounts with similar headlines? LB Brittingham I'm searching for other experts supporting introverts and I keep coming across profiles with "introvert living in an industry of extroverts" or similar. Many seem like real accounts. Maybe it's some sort of LinkedIn insider knowledge/meme? Kind of like newbies to Threads don't understand the rage bait from fake accounts when they first get there. I'm wondering if the same thing happens on LinkedIn. LinkedIn release a community report twice a year and the latest one covers January to June 2025. They say they've stopped 61.2M fake accounts at registration. 22.2M have been restricted proactively before reports were needed by members, and only 385,900 accounts were restricted following member reports. If you suspect you see a fake account, you can report it via the More button on their profile. Main topic: Is Premium worth it? I joined in May 2021, paying £399.90+VAT. That's £479.88 per year or ~£1.31 per day. Here's what you get on Premium Business: Unlimited People browsing and searching Who viewed your profile over 90 days 15 InMails per month Custom CTA button LinkedIn Learning Open Profile Rotating banner Feature content at top of profile Enhanced Services panel AI features Gold badge Perks, currently including 3 months of free YouTube Premium and Spotify Premium You might get a discount to stay when trying to cancel Premium, but I'm not offered that. LinkedIn now has 100 million verified members, and Zoom will soon show your LinkedIn verification badge. Some interesting videos to check out on YouTube: Rory Sutherland Behavioural Science & Marketing Q&A ~1h Algorithmic bias discussion ~1h 30m Lynnaire Johnston and Mark Williams ~1h 10m UpLift Live 26 free ticket prize draw – ENTER NOW Come to the LaunchPad call on Thursday 8 January 2026 at 11am GMT where the winners will be announced live! Solo and small business owners: join the Espresso+ community to improve your LinkedIn and online presence. Find out more at jesp.me/join Support the show: Informed is not sponsored, so all production and hosting is self-funded. To make a small donation, go to jesp.me/informed-tip – thanks!