Skip to content
486 Mission Magic with Lucy McCarraher episode artwork

Oct 21, 2025 38 min

486 Mission Magic with Lucy McCarraher

from Focus on WHY Hosted by Amy Rowlinson

Are you clear on your mission? Lucy McCarraher, CEO/co-founder of Book Magic AI and co-founder of Rethink Press, is passionate about amplifying unheard voices, especially women's, through the power of books and purposeful collaboration. Drawing on her publishing experience, she explores the gender disparities in business book writing and the confidence challenges that often hold women back. Sharing how missions evolve, why writing can transform personal and professional growth and the magic of supportive communities, Lucy reveals the infinite power to be gained from tapping into mission magic. KEY TAKEAWAY 'The book that you're writing at any one time has to be aligned with the purpose of your business and your personal purpose.' BOOK RECOMMENDATIONS* A Book of One's Own by Lucy McCarraher - https://amzn.eu/d/88Qy0eO Book Magic AI by Lucy McCarraher - https://amzn.eu/d/b0axQdt ABOUT THE GUEST – LUCY McCARRAHER Lucy McCarraher (pronounced 'McCarra') is the CEO and co-founder of Book Magic AI, the app that helps entrepreneurs to write the book to build their business, co-founder of Rethink Press, author of 14 books, host of the Mission Magic Mastermind for women and 'The Year of Being 70' podcast. CONNECT WITH LUCY Facebook – https://www.facebook.com/LucyMcCarraher/ TikTok - https://www.tiktok.com/@lucymccarra/ Instagram/Threads - https://www.instagram.com/lucymccarraher/ LinkedIn – https://www.linkedin.com/in/lucymccarraher/ YouTube - https://www.youtube.com/@lucymccarraherauthor Website - https://bookmagic.ai ABOUT THE HOST - AMY ROWLINSON Amy is a purpose and fulfilment coach, author, podcast strategist and mastermind host who empowers purpose-driven leaders to boost productivity, engagement and meaning in life and work. Through transformational conversations, Amy helps individuals overcome overwhelm and live with clarity, building living legacies along the way. WORK WITH AMY If you're interested in how purpose can help you and your business, please book a free 30 min call via https://calendly.com/amyrowlinson/call KEEP IN TOUCH WITH AMY Sign up for the weekly Friday Focus - https://www.amyrowlinson.com/subscribe-to-weekly-newsletter CONNECT WITH AMY https://linktr.ee/AmyRowlinson BUY AMY'S BOOK (Shortlisted in the 2025 Business Book Awards) * Focus on Why by Amy Rowlinson with George F. Kerr – https://amzn.eu/d/6W02HWu HOSTED BY: Amy Rowlinson DISCLAIMER The views, thoughts and opinions expressed in this podcast belong solely to the host and guest speakers. Please conduct your own due diligence. *As an Amazon Associate, Amy earns from qualifying purchases.

Episode details come from the podcast's RSS feed.

Embed this episode

Ready to play

486 Mission Magic with Lucy McCarraher

0:00 38:30

No transcript yet.

Requests help us decide what to transcribe next.

Frequently asked questions

How long is this episode of Focus on WHY?

This episode is 38 minutes long.

When was this Focus on WHY episode published?

This episode was published on October 21, 2025.

Can I download this Focus on WHY episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.