49. How I Made My First Half a Million Through Story and Google Docs

I made my first half a million without formulaic strategies that we're constantly told we "need" to make money. My posts didn't have call to actions and my website didn't feature my offers. So how did I do it? That's what we're digging into today. I literally had friends asking me "Mariela, how are you selling out? I feel like I never see you selling." Here's the thing: when we get so caught up in templates and strategies, we can forget  the power of storytelling, simplicity, and authenticity in business.I turned my sales call notes that were living in a Google doc into a whole coaching program outline. It starts with the power of attention. This google doc eventually allowed me to support a five figure offer and stay booked out 3-4months ahead of time! Some of the bells and whistles that are touted as "non-negotiables" are actually more like the cherry on top. Your business can thrive before you have the professional branding, omni-channel marketing, and a full team. Here are the things that were actually non-negotiable for me to create 80K in two months before: Thought leadership and speaking to a true gap.I led with my stories and repeated them often.I let myself be human > expert. Instead of repeating a promise over and over, I spoke to one person one problem, and one person one possibility at a time.Possibility aware vs problem aware. I taught them how to show up to the decision of working with me.Connect with me: InstagramLinkedinWebsite