5 Important Factors That Influence Amazon Ranking - AMZ PPC # 136

If 100% of your time is solely devoted to growing PPC sales, then you are missing most pieces of the marketing puzzle. Advertisers, this is your wake-up call. Ryan and Mike overview 5 of the most important factors that influence Amazon ranking, speed round style. By learning about seller authority, impressions and CTR, conversion rate, existing sales on Amazon, and off site sales, you’ll finish this episode with an elevated understanding of what it takes to run circles around your competitors. We’ll see you in The Badger Den! Highlights: 0:00 Intro - Run circles around competitors 6:00 Improve Amazon ranking whether  A9 or A10 algorithm 7:20 Speed round overview 9:05 1. Seller Authority 12:07 2. Impressions & Click Through Rate 15:35 3. Conversion Rate 19:00 4. Existing Sales on Amazon 20:58 5. Off site sales 23:30 PPC Sales 26:52 Outro If you like what you hear, please give The PPC Den a 5-star review and share with your friends! Resources & Links 2018 Amazon PPC Q&A - Reporting, Reviews, Ad Ranking Other than CPC, what else ranks your Amazon Ads?  PPC Booster Series Playlist Brand Referral Bonus Program  Never miss the latest in Amazon PPC tips and best practices  All our episodes and show notes  Get the Ad Badger App. The most powerful toolset to manage, automate, and monitor your Amazon campaigns around the clock. - Host and Executive Producer: Michael Erickson Facchin Guest Co-Host: Ryan Hofacre Senior Producer: Nancy Lili Gonzalez Video and Audio Editor: Pedro Moreno Graphic Designer: Emma Walker