EPISODE · Dec 4, 2025 · 33 MIN
5 Important Questions For Your Small Business's Year-End Review
from S.O.B. (Small Owned Business) Marketing · host The Seasoned Marketer
As 2025 comes to an end, we want all you SOBs (small owned businesses) to feel prepared and ready for the new year. Taking the time to review your marketing in 2025 is a great way to start 2026 off right. This week on the S.O.B. (Small Owned Business) Marketing podcast, Vivian and I are discussing 5 questions small businesses should be asking themselves during their year end review. We want to equip our listeners with actionable insights so you can prioritize and prepare your marketing strategies for 2026. Marketing HOT TAKE of the week: Reviewing your marketing initiatives is as important as (if not more important) preparing for your next steps. Reflection is what helps you make educated decisions. Agree or disagree? Let us know in the comments! Want to support this podcast? You can do so at buymeacoffee.com/sobmarketing OR by liking, subscribing, following, leaving us a review, and all of that good stuff! Looking for a community of other S.O.B.s handling their marketing on their own? Join our S.O.B. Community! A membership includes: An extensive library of tutorials A community of like minded small owned businesses Free downloads and templates for you to jumpstart your marketing A weekly hour long Zoom call with marketing professionals to talk shop or answer any questions you may have when it comes to marketing your small business. Join our 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob ____________________ Chapters: 00:00 Welcome to our Marketing Cult! Please Leave Us a Review 03:11 Year-End Review for Small Businesses 05:49 Marketing HOT TAKE: Why Reviewing Is Important 07:55 Evaluating Marketing Efforts 13:34 Understanding Revenue Sources 18:54 Assessing Online Presence 21:22 Is Your Information Up to Date? 24:12 Prioritizing Marketing Activities 25:27 Gathering Customer Feedback 31:38 TLDL; 5 Important Questions for Your Business’s Year-End Review ____________________ 𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓: SEO Changes in 2026: https://youtu.be/iPVlLja8b58 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://theseasonedmarketer.myflodesk.com/sob S.O.B. Marketing Merch: https://theseasonedmarketer.com/swag-shop/ Episode Transcripts: https://sobmarketing.com/blog Sign Up For Our Email Newsletter: https://theseasonedmarketer.myflodesk.com/nb0wpptjjt ____________________ If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here: **Youtube: https://www.youtube.com/@TheSeasonedMarketer **Facebook: https://www.facebook.com/theseasonedmarketer **Instagram: https://www.instagram.com/theseasonedmarketer COLLABORATION REQUESTS TO: [email protected]
What this episode covers
As 2025 comes to an end, we want all you SOBs (small owned businesses) to feel prepared and ready for the new year. Taking the time to review your marketing in 2025 is a great way to start 2026 off right. This week on the S.O.B. (Small Owned Business) Marketing podcast, Vivian and I are discussing 5 questions small businesses should be asking themselves during their year end review. We want to equip our listeners with actionable insights so you can prioritize and prepare your marketing strategies for 2026. Marketing HOT TAKE of the week: Reviewing your marketing initiatives is as important as (if not more important) preparing for your next steps. Reflection is what helps you make educated decisions. Agree or disagree? Let us know in the comments! Want to support this podcast? You can do so at buymeacoffee.com/sobmarketing OR by liking, subscribing, following, leaving us a review, and all of that good stuff! Looking for a community of other S.O.B.s handling their marketing on their own? Join our S.O.B. Community! A membership includes: An extensive library of tutorials A community of like minded small owned businesses Free downloads and templates for you to jumpstart your marketing A weekly hour long Zoom call with marketing professionals to talk shop or answer any questions you may have when it comes to marketing your small business. Join our 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob ____________________ Chapters: 00:00 Welcome to our Marketing Cult! Please Leave Us a Review 03:11 Year-End Review for Small Businesses 05:49 Marketing HOT TAKE: Why Reviewing Is Important 07:55 Evaluating Marketing Efforts 13:34 Understanding Revenue Sources 18:54 Assessing Online Presence 21:22 Is Your Information Up to Date? 24:12 Prioritizing Marketing Activities 25:27 Gathering Customer Feedback 31:38 TLDL; 5 Important Questions for Your Business’s Year-End Review ____________________ 𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓: SEO Changes in 2026: https://youtu.be/iPVlLja8b58 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://theseasonedmarketer.myflodesk.com/sob S.O.B. Marketing Merch: https://theseasonedmarketer.com/swag-shop/ Episode Transcripts: https://sobmarketing.com/blog Sign Up For Our Email Newsletter: https://theseasonedmarketer.myflodesk.com/nb0wpptjjt ____________________ If you like the show, telling a friend about it would be helpful! You can text, email, Tweet, or send this link to a friend: https://sobmarketing.com This podcast is brought to you by THE SEASONED MARKETER. For more free marketing resources, follow us here: **Youtube: https://www.youtube.com/@TheSeasonedMarketer **Facebook: https://www.facebook.com/theseasonedmarketer **Instagram: https://www.instagram.com/theseasonedmarketer COLLABORATION REQUESTS TO: [email protected]
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5 Important Questions For Your Small Business's Year-End Review
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