EPISODE · Jan 15, 2020 · 27 MIN
5. Johan Lind - Kundresan digitaliserad
from Retail & Fastighetspodden
Har du funderat på vad som skiljer onödig teknik i retail från bra? Johan Lind på Vertiseit, expert på digitala in-storelösningar, förklarar för oss varför det mänskliga mötet alltid måste vara i centrum och en digitalisering av kundresan bör fokusera på att ta bort onödiga hinder. Och hur det största felet många gör är att börja med tekniken och inte människan. Retailpodden görs i samarbete med Gate46.
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