50 | The One With Overstocking That Feels Smart… Until It Isn’t

Stockouts are painful. So the instinct is simple: order more, just to be safe.In this episode, Omar breaks down why that instinct quietly creates a bigger problem. Over-ordering feels like protection, but it often comes from fear, not strategy. And while stockouts are loud and obvious, excess inventory builds slower, hides deeper issues, and ties up the one thing growing brands need most: cash.He walks through how “just in case” ordering turns into heavier operations, messier planning, and slower decision-making, plus what to do instead if you want a supply chain that actually scales with you.If you’ve ever increased your order size after getting burned once, this one will feel familiar.What You’ll LearnWhy over-ordering is usually driven by fear, not dataThe hidden costs of excess inventory (beyond storage)How too much stock creates less clarity, not moreThe difference between safety stock and panic stockWhy inventory stops being an asset when it doesn’t moveHow to separate real risk from emotional decision-makingIf this episode helped make your supply chain a little less painful, share it with another founder because nobody deserves to learn these lessons the hard way. Follow Supply Chain Moves wherever you get your podcasts.Connect with Lara & Move Supply ChainWant to keep learning and connect with Lara and the Move Supply Chain community?Follow & Subscribe:⁠LinkedIn – Move⁠⁠LinkedIn – Lara⁠⁠X – Move⁠⁠X – Lara⁠⁠Facebook⁠⁠Instagram⁠⁠YouTube⁠Get more insights:⁠Unboxed Weekly⁠ – Lara’s newsletter on DTC supply chain moves⁠Lara’s AI Brain⁠ – Ask Lara’s AI anything about supply chain⁠SC Lounge⁠ – Join Move Supply Chain's free Slack community for DTC founders