52 | Everyone Wants $5,000… But No One Wants to Start at $40 episode artwork

EPISODE · Apr 26, 2026 · 16 MIN

52 | Everyone Wants $5,000… But No One Wants to Start at $40

from Ash to Dusk · host Ashley Morena

My boys recently started their own lawn care service, and after their first job, my oldest looked at me and said, “Mom… we only made $40. This wasn’t worth it.”And that moment stuck with me… because it’s the same place so many of us quit.In this episode, I’m talking about the reality of starting something new—especially when it comes to making money. Because in the beginning, you’re not getting paid for your skills… you’re getting paid to learn them.We’ve been conditioned to expect fast results and big income, but the truth is, most growth happens in the phase that feels the least rewarding.I share: Why the early stages can feel frustrating and discouraging  The mindset shift that helped me go from $100 speaking gigs to $5,000+  Why most people quit before things actually start working  How to start looking at your effort as an investment, not a loss If you’ve been questioning whether what you’re doing is “worth it”… this episode is for you.Because the beginning isn’t where you earn the most— it’s where you build the skills that make it possible.—If this episode resonated, share it with someone who might need this reminder.📬 PO Box: 457 Green, Ohio 44232

My boys recently started their own lawn care service, and after their first job, my oldest looked at me and said, “Mom… we only made $40. This wasn’t worth it.” And that moment stuck with me… because it’s the same place so many of us quit. In this episode, I’m talking about the reality of starting something new—especially when it comes to making money. Because in the beginning, you’re not getting paid for your skills… you’re getting paid to learn them. We’ve been conditioned to expect fast re...

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52 | Everyone Wants $5,000… But No One Wants to Start at $40

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This episode is 16 minutes long.

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This episode was published on April 26, 2026.

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My boys recently started their own lawn care service, and after their first job, my oldest looked at me and said, “Mom… we only made $40. This wasn’t worth it.”And that moment stuck with me… because it’s the same place so many of us quit.In this...

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