52. How Acting Through Your Values Creates Business Success with Greg McCoy

In this episode we welcome Greg McCoy, owner of Hidden Gym here in Dallas, TX. He shares his journey through gym ownership, discussing the challenges and triumphs he faced over 15 years. He reflects on the importance of passion for the business, the evolution of the fitness industry, and the dynamics of partnerships. He also offers advice for aspiring gym owners, highlighting the necessity of passion for the business and the realities of balancing personal life with business growth. The conversation concludes with lessons learned from bodybuilding competitions and the importance of timing in pursuing fitness goals.Where to find today’s guest:IG @greg.w.mccoy @hidden_gymWebsite: hiddengym.netFollow & engage with me:www.refinedstrengthcoaching.comIG: @rachelsedwickifbb & @refined.strength.coachingDiscount Codes:Core Nutritionals Supplements: RACHEL gets you 20% offKHCustoms Posing & Stage Suits: RACHELSCured Nutrition: RACHELS (15% off)Synergistic Labs: REFINEDJawku Massage Guns: RACHELS