#54 Building the Quest Bars and Legendary Foods Empires | Bruce Cardenas

The marketing lesson that helped build two food empires wasn’t about viral campaigns or celebrity endorsements, it was about getting products into people’s hands and letting transformation do the selling. Bruce Cardenas shares the inside story of Quest Nutrition’s rise and Legendary Foods’ leading growth nationwide. What legacy are you building with the work that you’re doing?  Learn what Wharton Business School will never teach you!  Sign up for the ANTI-MBA today: https://bit.ly/46vct60 Click here to order your personalized poster!: https://bit.ly/46J08MS Get Bruce Cardenas’s book, “Lead with Value, “ here: https://bit.ly/49oFanP Connect with Bruce Cardenas Website: https://bit.ly/3Y5V1l1 Instagram: https://bit.ly/44CQnyC Facebook: https://bit.ly/48Qphq7 X.com: https://bit.ly/49orQjo LinkedIn: https://bit.ly/4b05xBJ Timestamps 00:00 Intro of Show 01:24 Bruce Cardenas’ Back Story 07:30 Lessons Learned from Joining the Marine Corps 10:33 Transitioning to the LA Police Department 14:44 Running a Private Protection Company 19:57 Defining His Leadership Style 27:38 Launching Legendary Foods  42:03 Biohacking and Wellness Practices 43:45 Bruce’s Personal Life 45:24 What’s Next for Bruce? 46:24 Journey as a Father 53:00 Connect with Bruce 54:31 Publishing Servant Leadership Books Watch the “David Guttman Podcast” every Tuesday at 8 AM EST on YouTube https://bit.ly/3ZGK2yv Connect with David Guttman Website: https://bit.ly/4jclYvK Instagram: https://bit.ly/4iARMe9 TikTok: https://bit.ly/3P19NVm Facebook: https://bit.ly/49CQjQx X: https://bit.ly/4gH28aR LinkedIn: https://bit.ly/3Bx7Tc2 SUBSCRIBE TO: https://www.youtube.com/@OfficialDavidGuttman Download the “David Guttman Podcast” on all your favorite podcast platforms: Spotify: ​​https://spoti.fi/3VE3fzV Apple Podcasts: https://bit.ly/3VLzm0v