EPISODE · Jun 8, 2026 · 22 MIN
546: 16 Flips Through Direct Mail (Here's What It Takes)
from The DealMachine Real Estate Investing Podcast · host Joseph Austin, David Lecko, Ryan Haywood
If your direct mail marketing isn't producing deals, the problem is probably volume. Joseph Austin of Next Step Real Estate is sending over 7,000 real estate direct mail postcards a month across the greater Philadelphia area and currently has 16 fix-and-flip projects in motion. In this episode, Joe breaks down his direct mail real estate marketing approach, why mailing 500 pieces a month isn't enough, and how to pair your direct mail campaign with a follow-up call system that actually gets sellers on the phone. He also covers how he decides whether to wholesale or flip each deal and shares the exact call cadence his team uses from the moment a lead comes in. KEY TALKING POINTS: 0:00 - Intro 0:19 - Joseph Austin's Business 4:05 - Lessons From A Deal 6:27 - How He Finds His Deals & Skip Tracing 11:55 - His First & Second Deal 15:24 - Direct Mail Tips 18:35 - How To Get In Touch With Joe 19:38 - Call Cadence 21:06 - Closing Thoughts 22:48 - Outro LINKS: Instagram: Joseph Austin https://www.instagram.com/phillyhomebuyer/ Website: Next Step Real Estate https://www.nextstepre.com/ Instagram: David Lecko https://www.instagram.com/dlecko Website: DealMachine https://www.dealmachine.com/pod Instagram: Ryan Haywood https://www.instagram.com/heritage_home_investments Website: Heritage Home Investments https://www.heritagehomeinvestments.com/
What this episode covers
Joseph Austin built up 16 active fix-and-flip projects in the Philadelphia market by going all-in on direct mail volume and a relentless follow-up system.
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546: 16 Flips Through Direct Mail (Here's What It Takes)
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