55. My 2026 Strategic Plan: One Offer, One Funnel, More Visibility

I’m pulling back the curtain on my 2026 strategy—what I’m cutting, what I’m keeping, and how I’m simplifying my entire business around one clear plan. I break down my 4-part strategic plan framework—visibility, nurture, easy yes, and primary offer—and explain how it all connects inside a streamlined funnel.And I'm sharing what I'm cutting (which? honestly might be the hardest part)Looking for business clarity too?? I made you a free challenge to walk you through my ARISE framework to guide you through clarifying your business goals and action steps for this season of your business and life.JOIN HEREWant to build your plan? Start with Grounded.Want accountability to actually follow through? That’s what The Percolator is for.Dusty's Website | Dusty on Instagram Let's work together: https://dustyhegge.comChapters00:00 Introduction to the Hard Decision01:11 Gratitude and Community Engagement03:23 The Shift in Business Strategy04:29 Facing Burnout and Capacity Challenges09:22 Establishing Boundaries for Growth13:22 Conversations with Brian: A Turning Point20:17 Simplifying the Business Model29:27 The Strategic Plan for 2026Get Your Free Action Planner: The free work planner uniquely designed for the inconsistent coach, author, or leader who’s ready to take persistent action. HERE