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#57 Marcelo Ferreira, CRO da Cortex ▷ Estratégias de vendas e marketing, melhoria na conversão de leads e reorganização das equipes por indústria episode artwork

EPISODE · May 29, 2024 · 20 MIN

#57 Marcelo Ferreira, CRO da Cortex ▷ Estratégias de vendas e marketing, melhoria na conversão de leads e reorganização das equipes por indústria

from Líderes de Marketing e Vendas · host InboundCycle Brasil

Neste episódio, Jalusa Lopes conversa com Marcelo Ferreira, CRO da Cortex. Com mais de 20 anos de experiência em gigantes como Xerox, SAP, Google e Oracle, Marcelo compartilha insights sobre sua trajetória e a transformação da Cortex em uma máquina de vendas eficiente. Ele aborda a importância da segmentação, especialização das equipes e uso inteligente de dados para aumentar a taxa de conversão. LinkedIn: Marcelo Ferreira

Episode metadata supplied by the publisher feed · Published May 29, 2024

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#57 Marcelo Ferreira, CRO da Cortex ▷ Estratégias de vendas e marketing, melhoria na conversão de leads e reorganização das equipes por indústria

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