6 Tactical Takes On The Current State Of DTC episode artwork

EPISODE · Sep 12, 2025 · 32 MIN

6 Tactical Takes On The Current State Of DTC

from The Andrew Faris Podcast · host Andrew Faris

MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=youtube.//Scaling an ecommerce brand today means confronting rising costs, shifting ad platforms, and the hype cycle of new tools like AI. In this episode, Andrew Faris cuts through the noise with six clear, tactical lessons drawn directly from his work with high-growth DTC brands.You’ll learn why retention advertising is often the most overlooked source of incremental revenue, why Meta remains the most powerful platform for growth despite the complaints, and how AppLovin is emerging as a serious performance channel. Andrew also breaks down why creative success is harder than most founders realize, what the AI “trough of disillusionment” means for operators, and how the right mix of vision and process can transform a business.If you want practical insights that can help you make smarter ad spend decisions, improve your creative process, and position your brand for sustainable growth, this episode is a must-listen.//CHAPTER TITLES:00:00:39 - Spend Money On Retention Advertising00:04:16 - A.I. Delusion00:08:51 - Related Points For Customers00:17:51 - META Is Still AWESOME!00:23:26 - App Lovin00:26:57 - Bring In The RIGHT Team//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: [email protected] with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=youtube.//Scaling an ecommerce brand today means confronting rising costs, shifting ad platforms, and the hype cycle of new tools like AI. In this episode, Andrew Faris cuts through the noise with six clear, tactical lessons drawn directly from his work with high-growth DTC brands.You’ll learn why retention advertising is often the most overlooked source of incremental revenue, why Meta remains the most powerful platform for growth despite the complaints, and how AppLovin is emerging as a serious performance channel. Andrew also breaks down why creative success is harder than most founders realize, what the AI “trough of disillusionment” means for operators, and how the right mix of vision and process can transform a business.If you want practical insights that can help you make smarter ad spend decisions, improve your creative process, and position your brand for sustainable growth, this episode is a must-listen.//CHAPTER TITLES:00:00:39 - Spend Money On Retention Advertising00:04:16 - A.I. Delusion00:08:51 - Related Points For Customers00:17:51 - META Is Still AWESOME!00:23:26 - App Lovin00:26:57 - Bring In The RIGHT Team//SUBSCRIBE TO MY CHANNEL FOR 2X/WEEKLY UPLOADS!//ADMISSIONGet the best media buying training on the Internet + a free coaching call with Common Thread Collective's media buyers when you sign up for ADmission here: ⁠⁠https://www.youradmission.co/andrew-faris-podcast⁠//FOLLOW UP WITH ANDREW X: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://x.com/andrewjfaris ⁠Email: [email protected] with Andrew: ⁠https://ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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6 Tactical Takes On The Current State Of DTC

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MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting ⁠https://morestaffing.co/af⁠. RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with...

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