PODCAST · business
The Andrew Faris Podcast
by Andrew Faris
Andrew Faris has been growing ecommerce brands since 2014 as everything from a media buyer to the head of strategy at Common Thread Collective to the CEO of 4x400, a DTC aggregator. Join him every week to learn the nuts & bolts of how to grow ecommerce brands, always shared with refreshing candor.
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You Should Be Spending Ad Dollars On Existing Customers. Here's Why (And How).
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.com00:00 Intro: Understanding Returning Customer Ad Spend03:29 Why Retention Ad Spend Can Drive Incremental Revenue08:17 Which Brands Should Spend on Retention?10:36 Product Releases & Retention Advertising13:08 How to Measure Returning Customer Spend14:14 Combining New & Existing Customer Spend16:27 Which Brands Should NOT Spend on Retention?19:13 How to Define Retention Audiences in Meta21:40 Measuring Incrementality & Conversion Lift24:20 Final Thoughts & Key TakeawaysINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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Why We Say No To Clients Who Want To Pay Us (With Patrick Coddou)
Patrick Coddou is my business partner and COO at AJF Growth. Follow and connect with him on X at https://x.com/soundslikecanoe.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.BEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.
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284
New Data Confirms That Incremental Attribution Outperforms Standard Attribution On Meta Ads - Olivia Kory
Olivia Kory is the CMO of Haus Analytics. Learn more about Haus at https://haus.io.Link to Haus Incremental Attribution blog post: https://www.haus.io/blog/is-metas-incremental-attribution-outperforming-standard-attribution-what-the-data-showsMy episode about incremental attribution for my clients: https://youtu.be/tNQO3pyLtA4FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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283
Do Cost Caps Work? Taylor Holiday Brings $1.4B Of Data
Taylor Holiday is the CEO and Co-Founder of Common Thread Collective. Learn more about CTC at https://commonthreadco.com and follow up with Taylor on X at https://x.com/taylorholiday.Studies referenced by Taylor:Do Cost Controls Work? https://hermod.statlas.io/mcp/report/shared?user=anmar.commonthreadco.com&ts=1785286905Should You Turn Off Ads https://hermod.statlas.io/mcp/report/shared?user=anmar.commonthreadco.com&ts=1785513697FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.BEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.
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Where AI Is Actually Making Money In Ecommerce – Mehtab Bhogal
Mehtab Bhogal details where AI is actually creating value in his portfolio of ecommerce businesses — org structure, email, marketing, sourcing, product dev and more. Reach out to Karta Ventures at https://kartaventures.com. Follow Mehtab on X at https://x.com/mehtabkarta.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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My Framework For Finding The Best Opportunity In Your Ecom Business
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.
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280
Breaking Down The Landing Page That Doubled Our Ad Spend
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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The Biggest Change To My Media Buying Strategy In Years
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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Building In Public: Patrick & I Try To Figure Out What Service To Add Next.
Patrick Coddou is my business partner and COO at AJF Growth. Follow and connect with him on X at https://x.com/soundslikecanoe.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.BEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.
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Breaking Down Grüns' Offer Building Strategy With Their Team
Michael De Lia is a Senior Ecommerce Manager at Gruns. See everything Gruns is doing at www.gruns.co.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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The Complete Guide To Customer Research For Meta Ads Creative (With Alex Cooper)
Alex Cooper is the CEO and Co-Founder of Parker and AdCrate. Follow and connect with him on X at https://x.com/alexgoughcooper.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comBEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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275
He Sold $700,000 Worth Of Pretzels On TikTok Shop In One Month. Here's How You Can Too.
JT Sarafa is the Founder and CEO of JTS Growth and a co-owner of PopDaddy Snacks. Hire JTS Growth at http://jtsgrowth.com/ and visit PopDaddy at https://popdaddysnacks.com/.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.REFUNNELTrack every UGC post, secure usage rights, and unlock 1-click whitelisting so you can run partnership ads in seconds at https://refunnel.com/.
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How To Fix The Most Common Bid Cap & Cost Cap Mistake I See
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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273
The Right Way To Test Landing Pages On Meta Ads In 2026 (With Brad From Scalability School)
Brad Ploch is the host of the Scalability School podcast and performance marketer and agency leader. Follow and connect with him on X at https://x.com/brad_ploch and visit https://www.scalabilityschool.com/ to find the Scalability School podcast on your platform of choice.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comREFUNNELTrack every UGC post, secure usage rights, and unlock 1-click whitelisting so you can run partnership ads in seconds at https://refunnel.com/.BEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.
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272
11 Exact Steps To Product Development That Drives Huge Profit - Mehtab Bhogal
Mehtab Bhogal is the co-founder of Karta Ventures. Reach out to Mehtab by going to www.kartaventures.com.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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271
You Should Be Wasting More Money In This One Part Of Your Business
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.REFUNNELTrack every UGC post, secure usage rights, and unlock 1-click whitelisting so you can run partnership ads in seconds at https://refunnel.com/.
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270
New York Just Outlawed AI Actors In Your Ads. What Should You Do?
Rob Freund is an ecommerce and advertising lawyer at Robert Freund Law. Follow and connect with him on X at https://x.com/RobertFreundLaw.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.MOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.
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269
60% ROI, 40% Brand: How 8-Figure Brands Budget Influencer Spend
Lauren Bonfig is the SVP of Marketing at Little Words Project. Follow and connect with her on LinkedIn at https://www.linkedin.com/in/laurenbonfig28/.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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268
Real Meta Ad Account Breakdown: Fixing Zollie's Declining Spend
Sarah Resnick is the founder and CEO of Gist Yarn and Zollie. FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comBEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.Column set string to use for your account: &columns=name%2Ccampaign_name%2Cattribution_setting%2Cdelivery%2Cbid%2Cbudget%2Cspend%2Caction_values%3Aomni_purchase%2Cpurchase_roas%3Aomni_purchase%2Cactions%3Aomni_purchase%2Ccost_per_action_type%3Aomni_purchase%2Caverage_purchases_conversion_value%3Aomni_purchase%2Ccpm%2Cactions%3Alink_click%2Ccost_per_action_type%3Alink_click%2Cwebsite_ctr%3Alink_click%2Cimpressions%2Creach%2Cfrequency&attribution_windows=default%2C1d_click_all_conversions%2C28d_click_all_conversions&comparison_date=&insights_comparison_date=
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The $400M Fashion Accessories Brand That Has 0 Manufacturers
Sarah Davis is the Founder, President and Chief Creative Officer at Fashionphile. Follow and connect with her on LinkedIn at https://www.linkedin.com/in/sarahclarkdavis/ and on X at https://x.com/Sarahdavis.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected]Work With AJF Growth: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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266
Stop Saying "Meta Is Broken" — It's Almost Never True
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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265
The #1 Cultural Habit Separating Great Businesses From Average Ones
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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264
My 5 Biggest Takeaways From The 2026 Meta Performance Marketing Summit
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.ECOM EXPERTSGet Shopify dev work that's reliable, affordable, and drives real conversion increases for your store with AJF Growth's preferred dev partner at https://ecomexperts.io/.
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263
Ezra Firestone: Nothing Has Changed In Ecom In 20 Years
Ezra Firestone is the CEO of Boom! Beauty, Overtone, and Zipify, and the founder of Smart Marketer. Learn more from his content and courses at https://smartmarketer.com/.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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262
Is CPMr The Hidden Meta Ads Metric That Predicts Account Collapse? With Phil Kiel.
Phil Kiel is the Director of Paid Social at Taikun Digital. Follow and connect with him on X at https://x.com/philkiel.Read Phil's key CPMr article on X: https://x.com/i/status/2039073020417921397FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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261
How The Heck Are We Supposed To Keep Up With All The AI Tools? (With Patrick Coddou)
Patrick Coddou is my COO and business partner at AJF Growth. Follow and connect with him on X at https://x.com/soundslikecanoe.Brent Behsore's substack series on AI: https://brentbeshore.substack.com/p/the-question-we-forget-to-askBrent Beshore's Annual Letter: https://www.permanentequity.com/content/2025-annual-letterAndrew Youderian's 2026 eCom Trends Report: https://www.ecommercefuel.com/ecommerce-trends/FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comBEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.ECOM EXPERTSGet Shopify dev work that's reliable, affordable, and drives real conversion increases for your store with AJF Growth's preferred dev partner at https://ecomexperts.io/.
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260
The 4 Marketing Functions My $10M+ Ecom Brands Master
FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.ECOM EXPERTSGet Shopify dev work that's reliable, affordable, and drives real conversion increases for your store with AJF Growth's preferred dev partner at https://ecomexperts.io/.
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259
How Creative Diversity Leads To More Reach And Better Performance For Our Meta Ads Accounts
Part 1:https://www.youtube.com/watch?v=c4W7c7VShr4&pp=0gcJCd8KAYcqIYzvFOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com/.ECOM EXPERTSGet Shopify dev work that's reliable, affordable, and drives real conversion increases for your store with AJF Growth's preferred dev partner at https://ecomexperts.io/.
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258
How She's Birdie Went From 7-Figure Debt To All-Time High Revenue & Profits
Richie Mashiko is the CEO of She's Birdie and a financial and business strategy for ecommerce businesses. Follow and DM him on X at https://x.com/richiemashiko.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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257
Most Brands Should Ignore CPMr
FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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256
I Was Wrong About LTV In DTC Businesses
FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting movesupplychain.com.
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255
70% Of Her Influencer Revenue Comes From One Strategy Most Brands Ignore
Taylor Rath is the General Manager at Bryan Anthonys. Follow her on Instagram at LinkedIn at https://www.linkedin.com/in/taylor-rath/.Victoria EmersonFOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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254
Meta Just Launched Their TikTok Shop Clone — Here's What DTC Brands Need To Know
Jordan West is the founder and CEO of Social Commerce Club, an agency that helps 8 figure+ ecommerce brands leverage TikTok Shop and other social commerce outlets for profitable growth. Work with him by visiting https://socialcommerceclub.com/. He's also the host of the Unofficial TikTok Shop Podcast, which you can find wherever you get podcasts by searching that name.FOLLOW UP WITH ANDREWX: https://x.com/andrewjfarisEmail: [email protected] With AJF Growth: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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253
"Media Buying Is Dead" Is The Biggest Lie In Ecommerce
FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected] With AJF Growth: https://ajfgrowth.comBEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.WASTENOTWasteNot filters out past buyers so your ads only reach new customers—lowering CAC and fueling growth. Get ad exclusions that finally work at https://wastenot.io.
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252
Ecom Profit Fell From 17.7% To 10.6% In A Decade (With Andrew Youderian)
Andrew Youderian is the founder and CEO of Ecommerce Fuel, a private community for 7 and 8 figure ecommerce businesses. This data is from Andrew's "Ecom Fuel Trends Report" which surveyed 300 ecommerce stores. Get the full report at https://ecommercefuel.com/blueprint.Get Andrew's "Financial Mastery For Ecom Owners" course at https://ecommercefuel.com/mastery.Listen to the Ecommerce Fuel Podcast at https://ecommercefuel.com/podcastFOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MOVE SUPPLY CHAINFree up cash, negotiate better pricing, and build a more resilient supply chain with the supply chain experts at https://movesupplychain.com
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251
My COO Replaced 7 Software Tools With One Vibe-Coded App. Here's How It's Changing Our Business.
Patrick Coddou is my business partner and COO at AJF Growth. Follow him on X at @soundslikecanoe.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af. BEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.
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250
Cody Plofker Media Buying Deep Dive: Reach, Value Optimization, & Reels-First Creative
Cody Plofker is the CEO of Jones Road Beauty and one of the hosts of the Marketing Operators Podcast. Follow Cody on X at http://x.com/codyplof. Get the Marketing Operators Podcast at https://www.9operators.com/podcast/marketing-operators.Get Kurt Bullock's dashboard app at https://tools.producedept.co/.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af. INTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.
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249
How The War In Iran Is Affecting Your Supply Chain (And What To Do About It)
Lara Guevara is the CEO of Move Supply Chain, a supply chain agency based in the Philippines that serves DTC brands. Get her video content at https://youtube.com/@supplychainlara. Get her "Unboxed Weekly" newsletter at https://unboxedweekly.beehiiv.com/subscribe. Schedule a call with Move at https://movesupplychain.com. FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://movesupplychain.com.
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248
Sampling, Bundling, & Subscriptions: How Offers Drive DTC Growth (With Cherene Aubert)
Cherene Aubert is the founder and CEO of Growth Capital, a premium growth agency primarily serving beauty and wellness brands. Learn more about Growth Capital at www.growthcapital.co.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comRICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.WASTENOTWasteNot filters out past buyers so your ads only reach new customers—lowering CAC and fueling growth. Get ad exclusions that finally work at https://wastenot.io.
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247
Only 11% Of Agencies Have Produced Winning AI Ads. Here's What's Actually Happening.
Andrew Foxwell is the founder of Foxwell Founders, a private community for digital marketers. Join the community at https://foxwellfounders.com/. Get the 2026 State Of The Agency Report at https://www.foxwelldigital.com/2026-state-of-digital-marketing-agencies.Read the Foxwell Digital blog at https://www.foxwelldigital.com/blog.Subscribe to the Scalability School podcast at https://www.scalabilityschool.com/. FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.RICHPANEL - SPOTIFYCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.
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246
This $30M Brand Spends Less On Ads Than You — And Grows Faster
David Gaylord is the cofounder and CEO of BushBalm, a $30 million, bootstrapped, profitable hair removal brand that puts skin first. Follow David on LinkedIn at https://www.linkedin.com/in/davidagaylord.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.
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245
Why The Best Meta Ads Agencies Are About To Dominate (And The Rest Will Disappear)
FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comMOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://morestaffing.co/af.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.
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244
He's Seen 1000s Of Split Tests. Here's What Almost Everyone Gets Wrong. (With Drew Marconi)
Drew Marcon is the founder and CEO of Intelligems. Learn more about Intelligems at intelligems.io.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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243
The Biggest Threats Facing Our Agency Right Now (With Patrick Coddou)
Patrick Coddou is my business partner and COO at AJF Growth. Follow him on X at https://x.com/soundslikecanoe.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comBEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.WASTENOTWasteNot filters out past buyers so your ads only reach new customers—lowering CAC and fueling growth. Get ad exclusions that finally work at https://wastenot.io.
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242
How To Build A Lean Ecom Team With Offshore Talent + AI (With Gregg Carey)
Gregg Carey is the Founder and CEO of More Staffing. Learn more about More Staffing's services at https://morestaffing.co/af.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comMORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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241
The Biggest Margin Opportunity In Ecom Right Now — And For The Foreseeable Future
FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MOVE SUPPLY CHAINReduce your OpEx and create more leverage in your company with financial forecasting, AI, and offshore talent by visiting https://morestaffing.co/af.
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240
Outway Socks Grew To $20M And 4x'd Profit By Removing Growth Targets
Rob Fraser is the founder and CEO of Outway Socks. Follow him on X at https://x.com/robbfraser and LinkedIn at https://www.linkedin.com/in/robbfraser. Visit Outway Socks at https://outway.com/.Read Rob's "What 10 Years of Building Taught Me That Nobody Else Would" Article: https://rbfwriting.substack.com/p/what-10-years-of-building-taughtFOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.MORE STAFFINGRecruit, onboard, and train incredible virtual professionals in the Philippines with my friends at More Staffing by visiting https://morestaffing.co/af.
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239
Connor MacDonald's Channel Diversification Framework For Scaling Past $100M
Connor MacDonald is the CMO at Ridge. Follow him on X at https://x.com/couuor and listen to him on the Marketing Operators Podcast.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.
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238
6 Ad Types Every Meta Ads Account Should Have Right Now
FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.BEHIND THE SCENES STUDIOWork with the same Meta Ads creative production team that Andrew does with Behind The Scenes Studio, a More Staffing sister company: https://www.btsstudio.co/.
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237
How We Vibe-Coded Software That 3x'd Our Productivity
Sebastian Valiente is the founder of Growth Pod. Learn more about Growth Pod at www.growthpod.ca. See Sebastian's content on X at https://x.com/sebastian_dtc and on LinkedIn at https://www.linkedin.com/in/sebastian-valiente-74ba45164/.FOLLOW UP WITH ANDREW X: https://x.com/andrewjfaris Email: [email protected]Work with Andrew: https://ajfgrowth.comINTELLIGEMSIntelligems brings A/B testing to business decisions beyond copy and design. Test your pricing, shipping charges, free shipping thresholds, offers, SaaS tools, and more by clicking here: https://bit.ly/42DcmFl. Get 20% off the first 3 months with code FARIS20.RICHPANELCut your support costs by 30% and reduce tickets by 30%—guaranteed—with Richpanel's AI-first Customer Service Platform that will reduce costs, improve agent productivity & delight customers at http://www.richpanel.com/partners/ajf?utm_source=spotify.
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ABOUT THIS SHOW
Andrew Faris has been growing ecommerce brands since 2014 as everything from a media buyer to the head of strategy at Common Thread Collective to the CEO of 4x400, a DTC aggregator. Join him every week to learn the nuts & bolts of how to grow ecommerce brands, always shared with refreshing candor.
HOSTED BY
Andrew Faris
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