Boom, shake the room fire nation. JLD here and welcome to Entrepreneurs on Fire. Brought to you by the HubSpot Podcast Network with great shows like I DIGress. Today we're pulling a timeless eOFire episode from the archives so the call to action may or may not be active and we'll be breaking down six ways to add multiple revenue streams to your online business.
To drop these value bombs we are bringing Jennifer Awood into eOFire Studios. Jennifer is a dynamic business coach and host of the Jennifer Awood Show Podcast. She has an infectious enthusiasm for helping creative women build their platforms and turn their talents into lucrative businesses. And today, financial talk about how you just starts by building a substantial audience, building followers who trust what you are saying, and then figure out which revenue stream best fits you and your business and start there and so much more.
And a big thank you for sponsoring today's episode goes to Jennifer and our sponsors. Speak Easy will allow you to create content for your audience live. Earn recurring revenue from monthly subscribers, stream private shows for select attendees and more. I am loving creating daily content on Speak Easy and I think you will too visit getspeakeasy.com to download the app and start rolling.
Being boss hosted by Emily Thompson is brought to you by the HubSpot Podcast Network and is an exploration of what it means and what it takes to be boss as a creative business owner. One recent episode on the five tips for better work life balance is a must listen, listen to being boss wherever you get your podcasts. Jennifer, say what's up to Fire Nation and share something interesting about yourself that most people don't know. Oh, so excited to be here, John.
Thank you. So I was trying to think of something interesting that most people would not know about me. And I was wanted to tell you real quickly about a story. When I was 39, a friend of mine drove me to a triathlon and I had three kids at this point was not terribly in shape.
I just was really going along the triathlon just to kind of hang out with her. Went to a triathlon when I was 39 and made a decision that day watching a bunch of women swim in Open Lake that I was going to do a triathlon for my 40th birthday the next year, but I didn't know how to swim. I come from a really long line of nose pluggers and we're more sinkers than we are swimmers. So I had to hire a swimming coach at the age of 39 learned how to swim was blogging about it on my website and the Today Show at the NBC Today Show.
Saw the blog post, picked it up, sent out a camera crew and did this whole episode on women who were turning 40 and celebrating in non-traditional ways. And so I got to be in spandex on the Today Show talking about triathlon. Yeah, and I learned how to swim when I was 39 years old. Amazing, then nine triathlons sent in, like in my 10th.
Yeah, so it's funny because that part of my life, like learning how to swim and continuing to do triathlons even though I'm not a good swimmer at all. I still have panic episodes every time I'm in the water, but that really kicked off this thing in my business in addition to learning how to swim. Like when I figured out that gosh, I'm going to probably be scared every single time I get in the water and oh, by the way, every time I do something big in my business, I usually feel the same way, but I won't die. History says I'm not going to die doing this.
So it's interesting that we'll try out that thing and kick off business for me as well. And it's been just a really fun story. What a good analogy except for the fact that there is something called drowning. I know you're not that familiar with swimming.
So you can possibly die swimming just for the record, but I am a big believer that Fire Nation swimming is something that every human should know. I mean, that's what we come from. We come from the water and it just blows my mind when I read all these historical fact and fiction novels of the sailors from back in the day. None of them knew how to swim.
I'm like, how can you spend most of your life on a little rickety wooden boat that's getting shot at by pirates, not knowing how to swim? I just don't get it. I mean, you can get by without swimming, Jennifer, but you know, be honest, I don't know how sailors did it back in the day. But anyways, Fire Nation, I know you're listening, not because of all of that jazz, although it was a really cool insight, Jennifer, and what you have going on, but because we're gonna talk about the six ways to add multiple revenue streams to your online business.
And I wanna start, Jennifer, with affiliate marketing. Why is affiliate marketing such a great option for business owners who wanna add that additional revenue stream to their business? Yeah, I love affiliate marketing. It's not a huge piece of my business, personally, but it's a great option for people who don't have their own product, John, who don't have their own course or membership group.
It's a great way of making an income if you're an influencer. And by the way, you don't get to decide if you're an influencer, not a social media decide. Do you have to have credibility and an audience to be an influencer and your audience will determine for you? If they see you're an influencer, then affiliate marketing is a really good fit for you.
But if you're someone that people trust, you can make money at affiliate marketing in so many different ways. And everything from being on Instagram and showing where you buy your hair products, to doing affiliate promotions for business people. I know I personally had, I was an affiliate for someone last year and made six figures in one affiliate promotion for them. So it is a great way of generating revenue for someone who doesn't have their own products, their own course, or who is highly regarded as an authority-oriented influencer.
So how do we start? Well, I think you need to start with building an audience, first of all, because if you don't have much of an audience, affiliate marketing is gonna be really hard for you to make any money. I mean, there are a lot of people trying to have huge audiences and sometimes those numbers are just family matrix. They're just, you know, you can see people on Facebook with a million followers and crickets every time they do a post.
So it's not that you need tons and tons of followers, but you do have to have a substantial amount before a lot of companies will even accept you as an affiliate or you do have to have the followers that you do have to be really highly engaged and very much like believing whatever it is that you're trying to promote to them. So we built an audience, what's the next step? The next step after you're building an audience is reaching out to different companies if you want to affiliate for them or developing relationships with people who maybe have courses, maybe have membership groups. If you are in particular in some of these courses or in some of these members should be up asking if they haven't played program.
Ask them the next time if they're getting ready to launch, if you could promote for them. What I found is a lot of times people won't even realize that that's a thing. They'll be like, oh gosh, I never considered paying someone a commission to help me promote my product. And so sometimes then I think it's up to us also to educate them on why affiliate marketing is such a win-win for people.
So start with building an audience and then you need to do the reaching out to the people or to the companies that you really like to promote. So what was something unique that you did to generate six figures during that recent affiliate launch? That you were talking about? I have a pretty substantial Facebook page.
I have 360 some thousand followers on my Facebook page. And my favorite thing to do on Facebook is live video. And it's really, really great because right now, Facebook is giving all of its preference and all of the good you do to people who are doing Facebook lives. So whenever I do a launch, whether it's for my own course, whether I'm promoting somebody else's program, I use Facebook lives all the time.
Number one, Facebook has said if you go live on their platform, they will show live content to six times the audience that they will just static host. So you need to go live for that reason because most of my videos reach somewhere between 30 and 70,000 people in the Facebook page. So I did this a ton of live videos promoting a course that I really believe in. I sent out emails.
I do have a substantial email list. I'm sure it's not quite a substantial issue. I do have a healthy email list of very engaged followers. So I did those two things I were like heavily on Facebook live and email.
And when you build followers who trust what you're saying and you tell them about things that you love, when you've worked really hard to do that called No Ligum Trust Factor, that it really will show up and support the things that you show up. And that's really what affiliate marketing is all about. So is there anything that you look back and you're like, hmm, I feel like if I could do that again or next time I'm really getting behind in affiliate launch, I'm going to do this. Is there anything there?
It's interesting when I ended up getting, doing that six figure affiliate launch last year, I really hadn't intended to market it as heavily as what I did, John. It was, in fact, I had promoted that same course the year before and had only sold it to like two people. And so I really had planned on pushing as hard as what I did on that affiliate launch. And what I ended up doing that worked so well is I really treated it like I would treat one of my own launches.
When I found out that holy smokes, there's some people who really are interested in this program and this course that I found to be really good as well. And I really treated it like my own launch. It was super duper successful. But in saying that, I didn't do a great job of then giving myself some downtime.
Anytime I launch and I only launch a couple times a year, my own products, I need a couple of days, like, totally off where I'm off social media, I'm with the family, I'm regrouping, I'm doing some self care and I did not do a good job of doing that after that particular launch. In addition, I had it too close to when I own launches. So if I could go back and redo it, I'd make sure the spacing was a little bit better. We have four kids and wild kids at that job.
And so, you know, I wish that I had to give myself a little more downtime to recoup after that launch because I treated it like I would have one of my own. But otherwise, I'm super proud of that launch. But I do like that concept, treating it like your own launch. I mean, when Tony Robbins came out with his mastermind course not too long ago, I was like, you know what, I'm not gonna create a course around masterminds, but I'm a huge believer in masterminds.
I wanna treat this like it's my course and I'm gonna support it and I'm gonna go all out. I'm gonna have them on the podcast. I'm gonna do some really cool things. And I even created this JLD bonus experience.
So I added on top of this. So if you join the course through my affiliate link, you're gonna get a 20 minute call with me. You can interview me for your show. I'm having 25, the first 25 people that joins down to Puerto Rico for an in-person mastermind.
I did some really cool things around that, just really make sure people were fired up about going through my affiliate link and firing nation I did just under $600,000 in revenue from that. I say total revenue of which 50% was my affiliate commission. But some other bonuses too, and you might find this pretty cool Jennifer. I'm actually gonna be going to Fiji to spend four days with Tony Robbins and the other people in the top 10 of this contest for a four day in-person masterminds.
You can see there's some really cool options when you reach out and you look for the right affiliates to be with. And I think you've got to be super sensitive to not like, you know, doing too many of those affiliate promotions for people. So I have the one that I really, really heavily promote. I would be open to, you know, maybe another one or two every year, but other than that, I want my audience to not feel like I'm constantly pitching them.
So that they know when I do pitch them that boy, this is something I really am behind and I really want you to be behind. And I can only imagine like how grateful Tony Robbins is for people like you, you know, who really treat a launch like their own. And so that's amazing. What a great like way to really reward his affiliates.
That's awesome. Ad revenue on websites has kind of gone to bad rap over the years. I mean, a lot of people think that you need like a million visits to generate a dollar. Is that true?
You don't know. And you know what the thing with ad revenue is it's not a huge money generator for me either. I mean, it's a couple thousand dollars a month and I do zero to get, you know, so here's the thing. You're gonna lost your Facebook page, John.
No, I haven't. Okay, so a couple of years ago, I wake up on a cold December day in Kansas City and my Facebook page is calling. I'm literally missing from the Instagram webs and you know, I got a message from Facebook saying that we did something against their terms of service. And you know, three years later, we still can't determine what that was and Facebook has said, you know, it was some sort of a glitch.
We're sorry. But here's what I learned from that. Years ago, I was laid off from a desk job that I used to do 20 years ago. I felt the same way when I lost my job as I did when I lost my Facebook page, like very vulnerable.
Like, you know, it's super exposed financially, like super holy crap, what do we do now? And so even though ad revenue is not a huge money generator for me, I know it makes a lot of money for women that are in my coaching groups. I have one girl who's in my group who does 10 to $15,000 a month in ad revenue. And it's pretty passive.
So it's one of those things that you set up on your website, a lot of our ad traffic and we do $2,000 to $3,000 of passive revenue a month without me ever, ever, not even for five minutes a month. Do I have to do anything? Well, so let's get specific to like, what exactly does that look like and then share best practices? Sure, here's what it looks like.
It looks like figuring out where traffic is coming to your website from. So in my case, I get a ton of website traffic from Pinterest. So we have tailwind set up on my Pinterest account, which if you're not using tailwind and you're not on Pinterest, you're seriously missing some major traffic. Pinterest, a lot of people take it on the social media site.
It's Google for people who like pretty things. And so I go to Pinterest way before I go to Google. And so you've got to figure out where traffic is coming from. You're never one traffic source and then just put some efforts into getting people to your website, having good SEO.
If you don't understand SEO, hire somebody who does, I don't know all the things about all the things. So we have somebody help us with tailwind with SEO on my team. And they just make sure that we are getting traffic all day for not all day. But you know, daily from Pinterest over to my website and then that revenue just hits our account every month.
So I have right now, roughly 200 to 300,000 page views a month on my website, The Magic Brush, which is an old website John from when I owned a decorative painting company. We just shut that down a couple of years ago. But I'm still making money off of that, which is amazing. So in terms of page views, I know you can do Google AdSense, we'll give you ads on your website if you have between 1500 to 3000 page views a month.
You can sign up with Mediavine when you hit 25,000 page views a month. And I highly recommend AdDrive, who is who we have for our ads. And you have to be at 100,000 page views a month. But once it's set up, it's one of those things that just, you know, the money shows up in your account.
You've got to make sure some traffic's hitting your website, but other than that, it's kind of, you said it and it's done, which I really, really love. Identify your number one traffic source and then backtrack from their Fire Nation. I like that. That's it, that tool tailwinds.
So look into that Fire Nation tailwind if you're anything to do with Pinterest. And let's just be honest for a second though, I mean, very few people are going to get to 25,000, 50,000, 100,000 views on their website every single month. So what I'm a big believer in is if you are going to do ad revenue on your website, you can go find companies and you can promote them on a CPA level cost per acquisition, where it's going to be much, much higher than just these random ads that could be shown from like a Google AdSense on your site. For instance, I mean, it's unbelievable that you can send a $2.95 client to Bluehost to actually host your website on their platform and make $100 to $150 for that one sale.
I mean, that is a real return on investment. I mean, you can send 10 people to Bluehost. Again, people are dropping $2 to $3 per month on hosting and you're going to get $100 to $100 per person you send. So there's that kind of arbitrage that are out there, Fire Nation.
You can find what fits, what makes sense for your audience. Of course, if you're creating a website on how to build a website, then that can make a lot of sense to Bluehost, but you could see, hey, what works for me for the audience for the visitors that I actually have. But that kind of leads us to what I want to talk about next, which is sponsored content. Now, first and foremost, I think a lot of people are like, what is sponsored content?
So talk about what it is and how do we get started? Sure, sponsored content is any company that is going to pay you to basically advertise Show Off or promote their product. And so I used to, you know, a couple years ago when I owned that negative painting company, Hobby Lobby would pay me to go into their stores. In fact, they've done that just a couple of months ago and just show off some of my favorite merchandise.
So that's a sponsored Facebook Live. So peer one would pay me to do a blog post showing off their products at home store with Pay Me for one Instagram photos. Now, do they just reach out to you or do you find out like who these different companies are and reach out to them? Most of the time I think you should reach out to them.
There are places that you can sign up online so that different companies know where to find you. And I'm going to give your listeners a really good tip. And maybe you've already heard this John and maybe you've talked about this many times, but there's a website called socialbluebook.com. Have you ever heard of that?
No. Okay, so socialbluebook.com, it's $4.99 a month, but you know, it's pennies compared to what you can make and sponsored content. If you go hook up your social medias to socialbluebook.com and they're going to want to know how many you have on Instagram, Facebook, Twitter, et cetera. They will give you the current rate that you can make for each of your different social medias for post.
So I just went check this this morning so that I made sure I wouldn't be lying to your audience. So when I went to socialbluebook.com this morning, for my current profile and Instagram photo right now, and I have 75,000 followers, is worth $509.55 on my platform. So that means if I was to get an email from somebody and they say, hey, Jen, we have this new thing that we would love for you to talk about on Instagram. At least I have a starting point in terms of a price that I could come back and give them to show off their content on Facebook right now with $360,000.
It's almost $1,200 that I should be charging per post for somebody that wants me to talk about their service, their platform, their program, their podcast, their product, whatever on my Facebook. So socialbluebook.com is just a really great resource for people to even know where to start. But I highly suggest that you reach out to companies and in particular use Instagram and use the DMs. That's the best way, anymore, it used to be Twitter.
But anymore, if you're wanting to promote somebody's product, go to Instagram, DM them and give them very, very specific ideas of what it is that you're looking for. For instance, my husband and I just bought a new home in John Betty, year ago. And I reached out to several companies and asked them to do things like put in new hardware tours in our home, do all the brick in our house for free, put in the tile for free. And what I would do for that in turn is then I would either blog about their product or whatever.
So I wasn't necessarily getting paid for it, but I was getting the product for free. And man, that's super fun as well. Again, you have to have followers and you have to have an influence if you're going to be doing Saunter content. Yeah, like going to Fiji for two weeks prior to the Tony Robbins thing.
And there's a resort there that's literally going to stay for free for the entire time. And this is a really nice resort. It's like an echo resort. It's like $400, $500 per night.
So I mean, you do the math, multiply that by 14. I mean, that turns into real money that we're now not spending as a result of our social media and the following that we have. Absolutely. And so many companies, they've gotten so wise about this, John.
And what they have figured out is it's smarter for so many of those companies to pay people who have influence in the online space than it is for them to put stuff in a magazine or the old traditional ways of marketing or just they're out the window. If they can get influencers to promote their product, they are so willing to pay for that. And it's so much smarter for them financially. And as business owners, I think a large portion of your audience, business owners, we need to be thinking about the same thing.
Who can I pay to promote my podcast? Who can I pay to promote my course? You know, that's affiliate marketing essentially. But I think that as business owners, we also need to be really hypersensitive the fact that it is smarter sometimes for us to pay an influencer to talk about a product that it is for us to rent Facebook ads.
That's my personal opinion. And the reason why you need to be bold about this stuff is like an example of this Fiji resort. I mean, let's be honest, they're gonna have an empty room likely for the time they're gonna be there. So it's not like costing them $500 per night, like they're not bumping somebody else out.
Now they're just filling a room that would otherwise have been empty. It's cost them something to like, of course, you know, I'm eating breakfast and I'm doing, you know, cleaning the room, et cetera. But what if one person, you know, from my Instagram, I mean, that's what they're starting to understand the power of it and they're starting to make sense, starting to become just like a common known thing to marketing teams at these big companies and corporations that, hey, this stuff really works. And Fire Nation, we're gonna be talking about membership sites, courses and coaching, as soon as we get back from thanking our sponsors.
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That's getSpeakeasy.com. As an entrepreneur, you want tools and software solutions that will help you scale and grow. And we know that scaling a business is unique, so flexible apps and integrations that can scale with you are critical, but finding tools and software solutions that will help you scale and grow without adding a layer of confusion and overwhelm to your business, that's a challenge. Maybe you finally found a great software solution only to realize that it could take weeks or even months to implement.
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HubSpot scales with your business, so there's no need to add another point solution or switch to an overly complex system. From your first hire to your first million and beyond, HubSpot is impossible to outgrow. Learn how HubSpot can help your business grow better at HubSpot.com. So Jennifer, we're back and we've already been dropping some massive value bombs on affiliate marketing, on ad revenue on your website, sponsor content, but we have just begun.
So break down membership sites for us. Why are they so popular? I mean, aren't they just a ton of work? Oh, they are not a ton of work done.
They are, I feel like the heavens open up. Oh, okay. Membership sites are the cats meow. This is where we focus so much of our efforts in my business.
So I currently have two membership sites. As you remember, I was talking about how I used to own a decorative painting company in Kansas City. So I still have a membership site with about $350 people in it. It's $47 a month.
I spend me personally about 15 minutes working on this membership site every month. I don't do anything in there. Other than going on occasion, I make comments because people are painting things and they're pretty. And this generates $192,000 a year for us.
For me working 15 minutes a month on there, I have a community manager and she takes care of all the details. We find other really talented painters to come in and paint in the group for me. It used to be me doing all the painting and then as I transitioned out of the painting industry and into the coaching industry, I'm like, I want to be painting anymore, but oh, I know all these super talented people. And so I will never forget I was at a coaching event once with Stu McLaren, I'm sure you know who Stu is.
And Stu was talking about how you don't always have to be the Beyonce, you can just be Beyonce's manager. And I had all these bells go off in my head where I thought, oh my goodness, I don't have to be the painter in this group. Any more, I can just bring in other people who are super talented. And I'm just basically providing them with a playground that, oh, by the way, is generating me almost $200,000 a year requiring very little time to me.
So that's one of my membership sites. I'm a fan of entrepreneurs and I'm teaching them how to use social media to grow their business every month. I've had this group for almost four years. This group generates well over a million dollars a year in revenue for us and I'm in the group an hour a week.
So I do have a community manager that's in there, you know, answering questions, directing people on where they can find things. We do have someone on my team who is in charge of like handling accounts, meaning credit card numbers change cards, get declined, you know, when people are wanting to leave, how does that work? So she handles that part of it. But in terms of what's required of me, it's an hour a week and this is well over a million dollars a year in revenue.
So it is work to get new people into the group. Yes, that is work. That's twice a year. It's also work to keep them.
It might not necessarily be hours that I'm working, but for my team to make sure everybody's happy, that we're doing the right things, that we're not overwhelming the members. But man, once you figure out who the group is for and what they need and how you can help them to be successful, I'm obsessed with membership sites, absolutely obsessed with it. This is a huge piece of revenue for our business. Fire Nation, once you build it, you can automate it.
Now of course that building process is a process. You need to build it, but once you do build it, you can automate a massive part of it. I mean, again, Jennifer's going in, there's two launches per year. She's in the Facebook group from time to time, but she's got her team massively running it.
And it's the same thing with us. I mean, we have 4,500 members and podcasters paradise. And those members, you know, they get access to our 200 video tutorials. I'm actually in the Facebook group between 10 to 20 minutes every single day.
That's just my commitment. I'm in there liking comments, supporting guidance, answering questions, but that's 10 to 20 minutes a day for your nation. That's just part of my morning routine as I'm going through that kind of initial morning wrap up that I call it. So let's talk about courses because how do we know if the material that we already have in our mind and our brains is worthy of being made into a course?
Okay, so I have all these people in this membership site, John, I'm teaching them, you know how to use social media, how to grow your Facebook, how to grow your Instagram, how to grow your Pinterest. And then it occurred to me, okay, there's like this whole next level. And so I think sometimes you will see a separation, especially if you have a membership site, of people who really need what you're giving them, but then there also comes a time when they're like ready for the next step. Well, when we were trying to figure out what do we do for the next level people?
I didn't want to do another membership group, but I decided I think the next level content could be a course. So in my opinion, a course would be a deeper dive that will get people really fast results that's a much shorter amount of time for people who don't need ongoing support. So we have of course, one course called creators roadmap, which teaches people once they built that social media following, now how do you monetize it online? Basically teaching them everything you and I are talking about right now in a six week program and for one week, every week we focus on, one week's not affiliate revenue, one week's not membership sites, one week adds.
And so it's basically taking them really deep, pretty quickly into each of those things. And that's a $1,200 course that we open up just once a year. We had over 700 people that took that course in February of this year. So it's a great revenue generator for my business as well.
And then after those six weeks it's over, it's over till the next year. So but essentially what I'm doing, John, is I'm telling people that are in my membership group, well, you need to, you're growing your Facebook followers, you're growing your Pinterest dollars, you need to monetize it, you need the course. And I'm telling people to come into the course, hey, it's awesome that you're taking this course and figuring out how to monetize your platform, but you're gonna make more money if your platform is bigger. So by the way, you should probably be in the monthly group.
So I'm trying to do this consistent, like telling people that they need both and and that's just worked really, really well for us the last three years. Fire Nation, you have knowledge right now about what's working in your life and your business. Turn that into a course because if you have all these other different streams like Jennifer's talking about as well, then you can just see how they can just work together. They can really work so well together to just have that all ships rise in a high-time mentality.
No, I'm just gonna say thank you for that. We're on the same level. We're on the same level. Right in time, look off the top of the list.
I think we are sailors or something, John. I know, we're definitely drawn to the water. That's for sure. Let's talk about coaching.
Because a lot of that we've talked about now is like, you know, you spend a lot of time building it and then we can build either some automation, some systems, some teams around it. But when it comes to one-on-one coaching, really it's you and it's another person and it's one-on-one. So there's pros and there's cons to that. Break it down.
One-on-one coaching is my least favorite revenue stream for the online space. And I'm hopeful at the end, John here, that I could give your people a quiz, a free quiz of ours. We'll talk about that in a second. But for me, now that we've made the quiz, I know why one-on-one coaching is like the last thing on the list that I should be doing.
One-on-one coaching is great for people who really like relationship, for people who really need some testimonials to what they're doing if they get deep satisfaction from really seeing people get results. But when I did one-on-one coaching, I just was exhausted all the time. I was completely drained. I found that a lot of times people would hire me to be their coach and I would care more about their results than what they would.
And sometimes you start like, wow, I feel like I'm caring more about their results than my business too, which is the problem as well. And then I would feel like, okay, I just kind of done coaching for people today and I have very little time left to focus on my own business today. So I felt like I was busier trying to build other people's businesses than I was building my own. And so I no longer do one-on-one coaching, but for some people, one-on-one coaching is really great.
And I love that with Skype and with FaceTime and with Zoom, one-on-one coaching is easier than it's ever been before. It can be simply a matter of, hey, get me up in the DMs if you're interested in a one-on-one coaching session. It's a hundred bucks a half hours, a thousand dollars a half hour, whatever. And there's never been an easier time to do one-on-one coaching.
But for me personally, I can't scale it. I mean, we're getting ready to open my inner circle membership site again in September and we're hoping to add 2,000 new members. I can't scale one-on-one coaching to that degree. You know what I mean?
They're just only somebody hours a day. So it's not my favorite for revenue streams, but I know a lot of people love it or a lot of people will start there and launch into one of the other areas. So Fire Nation, it's a great place to start. Like when you're just bare bones, baseline, like the first revenue that I generated was way back in 2012 in the podcasting world was coaching somebody one-on-one how to help start their podcast.
And like that was where I started. And it's great because it gives you proof of concept of what you're doing. So I think that you're going to do your finger on the pulse of like what the real struggles and real obstacles and challenges people are having, but then you need to be saying and thinking to yourself, how can I scale this? How can I leverage this?
And the form of these masterminds we're talking about, courses, sponsor content, potential affiliate marketing, all of this stuff. So Jennifer, six value bombs have been dropped. Break it down for us. What's the one thing that you want Fire Nation to walk away with from this conversation we had today?
Well, the one thing I want people to know is that you have to figure out which revenue stream really makes sense for you to do first. Because what I see a lot of entrepreneurs doing is they're trying to do all of them at once and that's a real quick way to burn out in frustration. So I think it's super important you figure out which one you need to do first that is the best fit for both your personality, your business type, your natural bent and the way that you want to run your life. I mean, if you're somebody that hates consistency, then a membership group is not going to be good for you.
If you don't have any sort of a social media following, then affiliate marketing isn't good for you either. So I think you need to be really careful of coaches who are telling you there's only one way to be successful in online space because that's not true. But you do need to figure out what makes the most sense for your business and to start there. We have a lot of ways we can get in touch with you.
I mean, you're on the social medias, your Facebook page, Instagram, you have a podcast, all that jazz. Let's do this. Give Fire Nation the way that you want us to interact with you. You see how that great quiz, so give a call to action to us now and anything else you want to share.
Here's what we figured out. Everybody in the world loves quizzes. I mean, you can get on Facebook today and find some quizzes, you know, what kind of cheese are you? And you take a little quiz.
What kind of Disney friends that, you know, definitely a girl can zone it by the way. No doubt about it. Okay, gotcha. Much better.
So anyhow, we made this quiz. It's at jenniferallwood.com slash fire. And it's basically a 25 questions that will help give you the result of which of these, based on your current model of business, based on your personality events, what you got going right now, it'll tell you which of those six revenue streams you should start implementing first. And I have found that that's really the most helpful for people because so many times when I was doing the one I'm coaching John, people would say, Jennifer, I'll do what you tell me to do.
I just need somebody to tell me where to start. So this will tell you where to start. So they can go to jenniferallwood.com slash fire. And then find me on any social media or on my jenniferallwoodshow podcast.
I'd love to connect with them in any way there. And the DMs are a, oh man, I'm obsessed with DM. That's true. That's true.
That's true. Yes. Fire Nation, you're the average. The five people you spend the most time with, J-A and J-L-D today.
So keep up the heat and head over to eofire.com, type in Jennifer in the search bar and her show was page will pop up with everything that we've been talking about today, all the tools like tailwinds and everything that we've been talking about. And of course your direct call to action, jenniferallwood.com slash fire. Get over there, Fire Nation, take that quiz. Find out what kind of cheese you are.
I mean, not the cheese. Yeah, I was the other thing. And also, and also Fire Nation, make sure that you're just really absorbing all this great content that Jennifer's sharing with you today because this is the step-by-step process start to build your empire. So Jennifer, thank you for sharing your truth with Fire Nation today for that.
We salute you and we'll catch you on the flip side. Don't thank you so much. Have a good one. Hey Fire Nation, today's value bomb content was brought to you by Jennifer.
And if you've ever considered creating and running your very own masterminds, well, it's a great idea, as you can tell from this interview. I created a completely free course to help you do just that. This also includes a two-hour training with Tony Robbins, also free. Visit mastermindonfire.com to check it out today.
Fire Nation, I'll catch you there, or I'll catch you on the flip side. Speak easy, will allow you to create content for your audience live. Earn recurring revenue from monthly subscribers, stream private shows for select attendees, and more. I am loving creating daily content on Speak Easy, and I think you will too, visit getspeakeasy.com to download the app and start rolling.
Being Boss, hosted by Emily Thompson, is brought to you by the HubSpot Podcast Network, and is an exploration of what it means, and what it takes to be boss as a creative business owner. One recent episode on the Five Tips for Better Work Life Balance is a must listen, listen to Being Boss, wherever you get your podcasts.