618: Reinventing CRM with Richard Brock

Reinventing CRMRichard Brock, Sales Talk – The Sharkpreneur podcast with Seth Greene Episode 618 Richard BrockAs a tech-savvy entrepreneurial software CEO Richard Brock spent 30 years building successful companies focused on industry-changing CRM Solutions, Marketing Automation Solutions, and patent-pending Artificial Intelligence (AI) Applications. He is a Certified Public Accountant with an MBA from Louisiana State University and a Bachelor of Science from Spring Hill College.In 1993, Richard’s first company Brock Control Systems was the first CRM company to complete an IPO, and in 2002 they were recognized as the Best Performing Stock in the US by CBS Marketwatch.com.After this successful IPO they renamed the company Firstwave Technologies, becoming the leading provider (15% worldwide market share) of web-based Customer Relationship Management applications. Richard’s vision was achieved when Firstwave established an international presence and served over 20,000 users in over 20 countries.Richard took the best attributes of my earliest companies to my newest company, SalesTalk Technologies. He created SalesTalk to be a game-changing Sales Enablement Solution to increase sales performance through AI-Guided Relevancy. SalesTalk is a CRM plugin that creates AI Sales Call Blueprints to ensure sales reps are immediately and sustainably relevant to their prospects throughout the sales cycle. Listen to this illuminating Sharkpreneur episode with Richard Brock about reinventing CRM.Here are some of the beneficial topics covered on this week’s show:●    How sales and CRM software show the importance of perceived value.●    Why it’s important to be relevant while showing the value of your services.●    How businesses have to evolve to stay relevant in a saturated marketplace.●    Why making cold calls is a huge waste of time for salespeople.●    How CRM is a record system, not a system that provides revenue. Connect with Richard:Guest Contact InfoFacebook facebook.com/salestalktechLinkedIn linkedin.com/in/Richard-brock-30a84Links Mentioned: salesrelevance.com  Learn more about your ad choices. Visit megaphone.fm/adchoices