62: Coach Are You Focusing On The Right Things?

This episode is the first of a new series called Coaching Business Checkup which is about the top reasons why coaches struggle to earn well and how to shift it.At the end of this series I’ll give you access to a free downloadable checklist so you can give your business a checkup from time to time.I’m starting off with something that covers a lot of ground. Strategy.Find the full transcript for this episode at prosperouscoach.com/62.Do you ever feel like you’re spinning your wheels and going nowhere despite staying busy in your coaching business? That doesn’t feel good. You’re left scratching your head wondering what you’re doing wrong.Well, first let me say I get it. I’ve been there. And you’re in good company if you feel this way.Here’s the big question … are you doing the right things every day? I’m talking about efforts that will pay you back with clients and income?There is so much out there to distract you. The bright shiny object syndrome is alive and well in the coaching community!You see what another coach is doing and that sends you into a flurry of activity to implement something that may not work for you. It may not work for your target audience or fit with what you’ve already created. All the puzzle pieces on the big board of business success don’t necessarily fit together.You get bombarded with marketing for programs that promise 6 and 7 figures if you just try this simple tactic. It’s so tempting to leap for it thinking …“Maybe this will give me traction.”Yeah, maybe.Or maybe it will be just another money and time taker with little results to show.I’m embarrassed when I look back at how much money I spent on masterminds and online training programs that didn’t ultimately help me mainly because I didn’t have the foundation I needed to plug those tactics into for good results.And most of those programs don’t have individualized support. Which is what we all need.I have inside knowledge about what most coaches are spending their time on day to day. It looks something like this …Researching and brushing up on coaching skills. Looking at other coach’s websites.Downloading every freebie that crosses their attention.Writing blog posts and social posts without any real strategy.Will those tasks pay off even in the long run?I remember something I learned a long time ago that I take for granted because it’s so ingrained in my habits now. I want you to know about this so you can take the right actions and get results ...Learn more about focusing on the right things as a coach.