EPISODE · Oct 10, 2022 · 30 MIN
62. Joe Foster on Founding Reebok, Sports Marketing & High Performance
from What The Footie Podcast · host What The Footie
This week’s What The Footie Podcast is with Joe Foster, Founder of Reebok and Author of Shoemaker. In this exclusive, Paul & Joe discuss Reebok's growth story, the future of sports marketing, how sport influences streetwear, Reebok making a return into football, sport as an entertainment business, building a winning high-performance culture and where he thinks Authentic Brands Group can take Reebok over the next decade. Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)
What this episode covers
This week’s What The Footie Podcast is with Joe Foster, Founder of Reebok and Author of Shoemaker. In this exclusive, Paul & Joe discuss Reebok's growth story, the future of sports marketing, how sport influences streetwear, Reebok making a return into football, sport as an entertainment business, building a winning high-performance culture and where he thinks Authentic Brands Group can take Reebok over the next decade. Please remember to support the pod by hitting 5 stars and following on your chosen platform (Apple, Spotify, Google, Amazon & etc.)
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62. Joe Foster on Founding Reebok, Sports Marketing & High Performance
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