EPISODE · Jul 8, 2025 · 6 MIN
62. Keeping Your Email List Engaged (Email Series #5)
from Branding Your Business · host Praise Santos McKenna
In Episode 5 of our Flodesk email marketing series on the Branding Your Business podcast, we’re diving into the art of writing emails that actually get opened. Praise shares four tried-and-true tips to boost email engagement: crafting irresistible subject lines, choosing a consistent (non-spammy) send schedule, delivering value-packed content with the 80/20 rule, and using Flodesk's segmentation tools to speak directly to what your audience wants. It’s practical, doable advice that helps you connect authentically—no sleazy tactics required.Listen to past Email Series episodes:Episode 1: Why Every Brand Needs an Email ListEpisode 2: How to Get Your First 100 SubscribersEpisode 3: Build Your Email SequenceEpisode 4: Design on Brand Emails People Want to OpenView the transcript from this episode HERE.Check out comeplum.com/flodesk to receive 50% off your Flodesk subscription + more resources!Connect with Praise:@comeplum@brandingyourbusinesspodcast
What this episode covers
In Episode 5 of our Flodesk email marketing series on the Branding Your Business podcast, we’re diving into the art of writing emails that actually get opened. Praise shares four tried-and-true tips to boost email engagement: crafting irresistible subject lines, choosing a consistent (non-spammy) send schedule, delivering value-packed content with the 80/20 rule, and using Flodesk's segmentation tools to speak directly to what your audience wants. It’s practical, doable advice that helps you connect authentically—no sleazy tactics required.Listen to past Email Series episodes:Episode 1: Why Every Brand Needs an Email ListEpisode 2: How to Get Your First 100 SubscribersEpisode 3: Build Your Email SequenceEpisode 4: Design on Brand Emails People Want to OpenView the transcript from this episode HERE.Check out comeplum.com/flodesk to receive 50% off your Flodesk subscription + more resources!Connect with Praise:@comeplum@brandingyourbusinesspodcast
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62. Keeping Your Email List Engaged (Email Series #5)
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