#62. TED Talkin’: How Chimamanda Ngozi Adichie leverages personal stories to create a powerful impact

Chimamanda Ngozi Adichie is a Nigerian writer whose 2009 TED Talk has over 33 MILLION views—and we all know that a well-viewed TED Talk is a clear indication of an effective speaker.  Titled “The Danger of a Single Story”, Chimamanda’s talk illustrates both the power and the burden that stories can have. Growing up only reading books by American/British authors, it took her many years to learn that African characters can also exist in literature. Representation matters but also WHO is telling the story, WHERE it’s told, and so on. Media plays a powerful role in how countries portray other peoples—and when only one side of the story is told, stereotypes are formed.  Adichie’s talk puts into practice her own advice. She peppers the 18 minutes with at least six personal stories where she both experienced and fell victim to the “single story.”  Mikey and I analyze this expert display of storytelling and humanizing oneself to make a more powerful impact on an audience.  This is an episode for: Writers, speakers, people that care about breaking stereotypes and TED Talk enthusiasts.