#64 Hoe je 81% van de B2B-kopers misloopt als je niet vanaf dag één top of mind bent | Celine Merkx

Branding roept steeds meer discussie op in B2B-land. Is het echt noodzakelijk? Of vooral een buzzword waar ‘alle bedrijven iets mee doen’? 🐝Veel B2B-bedrijven starten met performance. Maar als je niet zichtbaar bent vanaf het begin, loop je kansen mis. In deze aflevering van de Growth Lab podcast duiken Jaap en Celine in een onderwerp dat dichterbij komt dan je denkt: top of mind zijn. Jij leert hoe je met branding, thought leadership en contentmarketing het verschil maakt bij jouw doelgroep. Van de eerste indruk tot de uiteindelijke beslissing.Veel luisterplezier! 💛👉 Volg Fingerspitz op de website: https://bit.ly/3wEhrPZ👉 Volg Fingerspitz op LinkedIn: https://www.linkedin.com/company/fingerspitz/👉 Volg Fingerspitz op Instagram: https://www.instagram.com/fingerspitznl/

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#64 Hoe je 81% van de B2B-kopers misloopt als je niet vanaf dag één top of mind bent | Celine Merkx

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