#64 Iedereen gebruikt AI, maar niemand gelooft het meer

from Marketing Inside · host Robert Hoekstra

In deze aflevering bespreken Robert, Kevin en Remco hoe AI zoekgedrag razendsnel groeit, terwijl het vertrouwen in AI antwoorden juist daalt. Ook komen belangrijke Google Ads updates voorbij, TikTok maakt van het WK 2026 een digitaal verzamelspel en Meta bouwt Facebook om tot AI antwoordmachine. Daarnaast duiken ze in de toekomst van SEO, waarin technische optimalisatie steeds meer standaard wordt en merkautoriteit, expertise en AI zichtbaarheid het verschil gaan maken.

Episode metadata supplied by the publisher feed · Published Jun 19, 2026

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#64 Iedereen gebruikt AI, maar niemand gelooft het meer

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