64: {Interview} The Importance of Building Community with Mara Smith

Text me!Do you love a skinny marg? Me too!!! And today I had the pleasure of sitting down with Mara Smith, Founder and CEO of Inspiro Tequila. In today's episode, Mara shares her journey from being a lawyer to starting her own tequila company. She wanted to create a clean alternative to traditional tequila brands and saw an opportunity to speak directly to women consumers. Community is super  important to Mara, both in building her brand and supporting other female entrepreneurs.  We also talk about the importance of giving back and collaborating with other female founders. TakeawaysThe path of transitioning from corporate to stay at home mom to trailblazing entrepreneur Creating a clean alternative to traditional tequila brands and speaking directly to women consumers Building a community and supporting other female founders is so important The importance of giving back and making deep connections within your community.You can find Inspiro Tequila HERE and connect with Mara further HERESupport the showLINKS TO FREEBIES BELOW: WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE If you are interested in sponsoring the show, send me a DMABOUT THE HOST: Former Executive Recruiter turned Digital Marketing Expert & Entrepreneur.  I'm here to show you that you can do it too! I help small business owners to start, grow and scale their personal brand and business online through social media. In 2021 I launched ChilledVino, my patented wine product and in 2023 I launched The Caroline Pennington Show Podcast and in 2025 I launched my Digital Marketing Agency called CPM. I live in South Carolina with my husband Gary and 2 Weimrarners, Zena & Zara. This podcast is a supportive and inclusive community where I interview and bring women together that are fellow entrepreneurs and workplace experts. We believe in sharing our stories, unpacking exactly how we did it and talking through the mindset shifts needed to achieve great things.Let's connect further!!LinkedIn HERE IG @cpennington55 FB HEREChilledVino HERE