65. Glosslab Founder, Rachel Apfel Glass, on Nail Care Revolution & Running a Nationwide Salon Chain

Hey everyone!! Super excited to bring you a content packed episode with Rachel Apfel Glass, CEO and Founder of Glosslab! Rachel and I got to talk all about her story from beginning to present on pre-research, opening, and growing Glosslab to the 20+ and 20 coming) location nationwide nail care chain. Here's just a short list of what we get into: Disrupting an industry and creating a chain when there wasn’t one beforeTaking an industry that is well known for mistreating workers and focusing on a great employee experience Organically working with influencers (shoutout Sweats & the City and catch their episode here)Opening two studios at once, and how she was able to balance that Acquisition — how they get new members through grassroots efforts, local partnerships, and moreClient Retention — creating a great member experience for the long term and techniques to do that Don't forget to tag me @foreverfriday.co and Glosslab @glosslab for your next manicure!! Enjoy! Download my app! It's a free marketing coach in your pocket. To keep up with me on instagram, follow me @alexagrowmybusinessTo join the The Friday Society Membership, click here To join my newsletter for free marketing advice, click hereTo view all of my free resources, click here!