65. Jorge Castro - Growth Marketing / Dyk ner i SEO:ns magiska värld

Sluta förlora kunder! Det är relativt få som gör rätt när det kommer till digital marknadsföring och SEO-optimering. Hur svårt kan det vara tänker kanske många av er... Det är väl bara att köpa några ord på Google och sedan kommer trafiken och därmed också konverteringarna och avsluten. Så enkelt KAN det vara, MEN hur vet du att du har gjort rätt? Hur ska du som företagare rankas högst upp bland sökträffarna på Google? Gör du rätt så finns det otroligt mycket att vinna, både i trafik och konverteringar men om du gör fel förlorar du trafik för varje dag som går och slänger pengar i sjön. Gör om gör rätt, eller kanske slipp göra fel från början – I det här avsnittet av Retailpodden delar vi med oss av SEO-guldets ABC. För att bryta ner det och göra det enkelt att förstå har vi bjudit in ett orakel inom SEO; grundaren av företaget Growth Marketing, Jorge Castro som 2021 korades till årets marknadsförare av E-star awards... Dyk ner i SEO:ns förtrollade värld tillsammans med oss.

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