68. Why nobody remembers your offer

If you’ve posted about your offer a bunch of times and people still act like it’s brand new… it’s probably not a content problem.In this episode, I’m breaking down why your offer doesn’t “stick” when it shows up with a different look every time, and how one repeatable visual cue can do the remembering for you.In this episode, we cover:* Why variety makes you entertaining, but repetition makes you recognisable* What a visual anchor actually is (and what it’s not)* A quick test: can someone tell your last 5 posts are about the same offer without reading?Want a second pair of eyes? Submit your brand for some (gentle) roasting here! 🍗 It’s free 👍======================🍞 Want your offer to stop getting overlooked? Brand your signature offer in 7 days. Stick it in the Offer Oven 👉 studiocoya.com/offeroven💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com