7 Marketing Tips to Attract Post-Surgical Patients

Want more post-surgical rehab patients? Here's how to get them.With outpatient orthopedic surgeries doubling over the past decade and an aging US and Canadian population driving demand for hip and knee replacements, post-surgical rehab is one of the biggest growth opportunities for PT clinics right now.In this episode, we break down 7 actionable strategies to attract more post-op patients — without relying solely on surgeon referrals:Dominate Google search with surgery-specific landing pages and targeted SEORun Google Ads for high-intent keywords like "ACL rehab near me" and "knee replacement PT"Offer prehab content to build trust before patients even have surgeryBuild an email nurture sequence with recovery guides and FAQs to stay top of mindCultivate surgeon referrals with outcome reports and easy referral toolsShowcase real patient outcomes — timelines, case studies, and video testimonialsShare athlete return-to-sport milestones on social media to tell compelling recovery storiesWhether you're targeting post-op orthopedic patients or sports injury rehab, this episode gives you a clear marketing roadmap to grow your clinic.🎁 Grab the free Post-Surgical Marketing Cheat Sheet at PracticePromotions.net/Downloads