7 Reasons Your Bid Caps Aren't Spending episode artwork

EPISODE · Jul 11, 2023 · 27 MIN

7 Reasons Your Bid Caps Aren't Spending

from The Andrew Faris Podcast · host Andrew Faris

It's one of the most common questions I get: "I love the idea of Bid Caps, but every time I try to use them, they just don't spend as much as I want them to. How come?" There are a lot of potential answers, and today on the show, I've got 7 of them for you. SUBSCRIBE ON YOUTUBE The Andrew Faris Podcast is now available on ⁠YouTube⁠ at www.youtube.com/@andrewfarispodcast. EPISODE HIGHLIGHTS [00:02:40] Bid caps are spending just not as much as you'd want. [00:05:37] Your perfomance isnt good enough. [00:08:05] Bid caps set too low.  [00:12:10] Optimization & attribution settings wrong. [00:17:20] Not generating enough conversions relative to your spend. [00:19:52] Using your bid caps at the "bottom" of your auto bids. [00:22:46] Less available options at your price today. EPISODE SPONSOR Virtual assistants can be helpful. Virtual professionals can transform your business. Get connected to incredible ecommerce talent from the Philippines with More Staffing by visiting ⁠⁠⁠www.morenow.co⁠⁠⁠. PREVIOUS EPISODE MENTIONED: "The Hidden Place Your Business Is Losing TONS Of Money" (Apple, Spotify) FOLLOW UP WITH ANDREW Follow Andrew on Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewjfaris⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Email Andrew: [email protected] Work with Andrew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ EPISODE MUSIC Music Intro: "⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tell Me Mama⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠" by The Devious Means Music Outro: "⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rusty Little Scissors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠" by The Devious Means

It's one of the most common questions I get: "I love the idea of Bid Caps, but every time I try to use them, they just don't spend as much as I want them to. How come?" There are a lot of potential answers, and today on the show, I've got 7 of them for you. SUBSCRIBE ON YOUTUBE The Andrew Faris Podcast is now available on ⁠YouTube⁠ at www.youtube.com/@andrewfarispodcast. EPISODE HIGHLIGHTS [00:02:40] Bid caps are spending just not as much as you'd want. [00:05:37] Your perfomance isnt good enough. [00:08:05] Bid caps set too low.  [00:12:10] Optimization & attribution settings wrong. [00:17:20] Not generating enough conversions relative to your spend. [00:19:52] Using your bid caps at the "bottom" of your auto bids. [00:22:46] Less available options at your price today. EPISODE SPONSOR Virtual assistants can be helpful. Virtual professionals can transform your business. Get connected to incredible ecommerce talent from the Philippines with More Staffing by visiting ⁠⁠⁠www.morenow.co⁠⁠⁠. PREVIOUS EPISODE MENTIONED: "The Hidden Place Your Business Is Losing TONS Of Money" (Apple, Spotify) FOLLOW UP WITH ANDREW Follow Andrew on Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@andrewjfaris⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Email Andrew: [email protected] Work with Andrew: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.ajfgrowth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ EPISODE MUSIC Music Intro: "⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tell Me Mama⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠" by The Devious Means Music Outro: "⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Rusty Little Scissors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠" by The Devious Means

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7 Reasons Your Bid Caps Aren't Spending

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This episode is 27 minutes long.

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This episode was published on July 11, 2023.

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It's one of the most common questions I get: "I love the idea of Bid Caps, but every time I try to use them, they just don't spend as much as I want them to. How come?" There are a lot of potential answers, and today on the show, I've got 7 of them...

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