74. Why you struggle to talk about your offer (even when it's doing alright)

Most people assume it's a marketing problem. Spoiler: it's not. I'm getting into the bit nobody really talks about, including my own procrasti-tweaking confession, and the sourdough starter analogy that completely reframed how I think about branding my offers now.What I get into:* Why every marketing push for your offer feels like starting from scratch (and what’s actually causing it)* The difference between building your offer and branding it (and why most people only ever do the first one)* My own procrasti-tweaking confession * How a properly branded offer works like a sourdough starter, feeding every single thing you do for it======================🍞 Want your offer to stop getting overlooked? Brand your signature offer in 7 days. Stick it in the Offer Oven 👉 studiocoya.com/offeroven💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter📱 Let's be friends on Instagram: instagram.com/studiocoya This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com