75. Content Ideas for Real Estate Agents who want to Stand Out and Sell More Houses

Want to stand out on Instagram so you can sell more houses? Learn more about the Modern Agent Social Club Membership hereWhenever I’m scrolling Instagram, and I come across a post that stops my scroll, I always pause and ask myself why. And that’s exactly what today’s episode is all about!It's just me, Kayla, today, and I'm taking you inside our May Club meeting, where I walked members through some of the most scroll-stopping content I've been finding in the wild and how to make it work for their own marketing.I like to call this skill “marketing girl eyes,” that instinct for spotting a good idea and asking yourself how you can put your own twist on it.Kayla discusses:♡ How to look at any piece of content and ask, "how can I make this work for me?"♡ Your camera roll is already full of personal brand gold♡ What a lifestyle blogger, a rom-com author, and a running account can teach you about real estate marketing♡ The "hold something up" strategy that stops the scroll♡ Journey-style content creates a following—Follow us on Instagram:♡ Podcast: @modernagentmarketinggirls♡ Chelsea Petersen: @hichelseapetersen♡ Kayla Fox: @yourhomegirlkayla——Mentioned in this episode:♡ Book: Draw to Win: A Crash Course on How to Lead, Sell, and Innovate With Your Visual Mind by Dan Roam♡ Instagram posts mentioned during the call: @elasmarketingservices, @susividal, @the.daily.balance, @dr.rileycluck, @pearlrb, @alanawinchester.photography, @ugcshubhii, @ariannecamila, @amyporterfield♡ Instagram accounts worth noting: @noavko, @lisahoogendoorn, @cariwilliamson, @authorsarahadams, @miasrunningagain—Subscribe to this show to stay up to date and get the latest episodes!CLICK HERE to join Modern Agent Social Club and turn your Instagram into your biggest referral source in just 18 minutes a day!Download our free guide, Personal Brand by Friday, here!Follow us on social media:@modernagentmarketinggirls@modernagentsocialclubFollow Chelsea Petersen: @hichelseapetersenFollow Kayla Fox: @yourhomegirlkaylaLEAVE A 5 STAR REVIEW and share something you love about our podcast in Apple Podcasts and screenshot and send your review to support@modernagentsocialclub along with your mailing address so we can send you a free gift!This episode was edited by Adrienne Cruz.Mentioned in this episode:Personal Brand by Friday