#76. Problems, Solutions and Slides—Oh My!

If you’re a product marketer you know that Problem Slides and Solution Slides are important.  You have to clearly convey what the problem is in your industry, the pain points and then have your product or service swoop in as the magical “Good Witch” to solve all those issues.  It’s A LOT to convey in just two slides—but they’re also two of the most important opportunities for you to tell a memorable story.  Creative Directors Jeff Carter & Lindsay Hadley from GhostRanch join the pod to discuss their expertise in these areas, as well as the Lunch N Learns they’re hosting on the same topics. (Hint, hint—register here!) With clear yet bold design strategies, you can ‘wow’ an audience AND have them take action afterwards. This is an episode for: Product Marketers, Brand messaging folks and Anyone with a pitch deck.