#78 - Pierre-Yves Lanneau Saint Léger - Forbes & Silicon Luxembourg

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Trente ans de médias avant d'atterrir dans la presse papier et l'événementiel avec Forbes Luxembourg et Silicon Luxembourg.Dans cet épisode avec Pierre-Yves, on revient sur son parcours, sur ce qui différencie un directeur de média d'un journaliste, et sur comment gérer deux magazines aussi différents que Silicon et Forbes.On parle aussi du business model d'un média, de programmation radio, du Forbes Under 30, et d'une conviction simple : un bon média ne se fait jamais pour soi. (dédicace à Karine)Au programme :Comment la data programme une radioLe business du média avec audience d'un côté, annonceurs de l'autrePourquoi Forbes Luxembourg est publié en anglaisSilicon Luxembourg et Forbes : deux communautés, deux âges, une complémentarité

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#78 - Pierre-Yves Lanneau Saint Léger - Forbes & Silicon Luxembourg

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