#79 Google Analytics Secrets That Will Propel Your Business with Amanda Webb

Get ready to leap into the world of digital marketing as we unravel its complexities with Amanda Webb, an expert in ROI and analytics. This week, you will gain insightful nuggets from Amanda's fascinating journey, starting from her organic hamper business to becoming a celebrated figure in the digital marketing space.  You'll discover the power of Google Analytics —a robust tool providing indispensable insights into website performance. Are you struggling with website traffic? Fear not, as Amanda ensures that even in the face of low traffic, there's reason for optimism by demonstrating how it can serve as a guiding light for strategy refinement. So, whether you're a seasoned marketer or a newcomer to the digital landscape, this episode will equip you with the tools to harness your analytics for success. Key points throughout include:   Networking with women in business and finding a passion for digital marketing  Bursting out of the Facebook bubble and the value of continuous learning  Why you need to pay attention to your Google Analytics  The starting point to growing your business  How to attract more leads and increase conversions  Taking time for business assessments to identify areas for improvement  The key to maintaining a sustainable business  The top five areas to look at in Google Analytics Resources: https://www.andrewandpete.com/  Sign up to Amanda's Analytics Base Course  Use code TRUTH to avail of a 20% discount: https://payhip.com/b/X5CVr  Discount valid until the end of March "People are worried that they've got low traffic to their website. But I think that's a great place to start." – Amanda Webb. Get connected with Amanda Webb:https://www.linkedin.com/in/amandawebbsocial/  https://spiderworking.com/ Get connected with host Finola Howard:  https://www.finolahoward.com/ https://www.linkedin.com/in/finolahoward/ https://www.instagram.com/thisisfinolahoward https://www.facebook.com/thisisfinolahoward https://www.youtube.com/c/howgreatmarketingworks https://www.twitter.com/FinolaHoward This podcast is proudly produced in partnership with podlad.com