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#8 Markenrichtlinien im Unternehmen - Wie und Warum? episode artwork

EPISODE · Oct 2, 2025 · 23 MIN

#8 Markenrichtlinien im Unternehmen - Wie und Warum?

from IP-BASE - DER Podcast rund um IP-Themen · host Monika Huppertz, Sandra Monterosso

Leider ist es nicht immer so einfach, innerhalb eines Unternehmens sicherzustellen, dass die Marken richtig verwendet werden. Abhilfe kann eine sogenannte Markenrichtlinie schaffen. Was diese beinhalten sollte und wie sie sinnvoll ausgerollt wird, besprechen wir in der aktuellen Folge.

What this episode covers

Leider ist es nicht immer so einfach, innerhalb eines Unternehmens sicherzustellen, dass die Marken richtig verwendet werden. Abhilfe kann eine sogenannte Markenrichtlinie schaffen. Was diese beinhalten sollte und wie sie sinnvoll ausgerollt wird, besprechen wir in der aktuellen Folge.

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#8 Markenrichtlinien im Unternehmen - Wie und Warum?

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Frequently Asked Questions

How long is this episode of IP-BASE - DER Podcast rund um IP-Themen?

This episode is 23 minutes long.

When was this IP-BASE - DER Podcast rund um IP-Themen episode published?

This episode was published on October 2, 2025.

What is this episode about?

Leider ist es nicht immer so einfach, innerhalb eines Unternehmens sicherzustellen, dass die Marken richtig verwendet werden. Abhilfe kann eine sogenannte Markenrichtlinie schaffen. Was diese beinhalten sollte und wie sie sinnvoll ausgerollt wird,...

Can I download this IP-BASE - DER Podcast rund um IP-Themen episode?

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